It is a trap that all too often us hiring managers get caught with: mistaking a cocky attitude for confidence. Hiring anyone is so costly and making a bad hiring decision is even costlier. As a recruiter and a Human Resources professional I would offer 2 pieces of advice. 1) Craft interview questions to assess specific skills and 2) always do references.
Ensure you know what skills you are looking for in an applicant and design proper interview questions to assess those skills. By to ascertain if an applicant has the skills for the job or not. Also make sure you ask each applicant the same questions so that you can easily compare them against each other and make an informed hiring decision.
I can't stress this enough...ALWAYS DO REFERENCES. I don't know how many times I have heard of a bad hiring decision being made because someone decided to skip references because they felt they took too long. References are your opportunity to validate that an applicant has performed well with their previous employers. By skipping this step you are truly taking a gamble that could ultimately cost you with a terrible hire.
Please let me know if you have any other questions on this topic.
Hi all. I'm new to the site and looking for some marketing advice for my first digital product. I have just launched my website called Five Interviews (www.fiveinterviews.com). In a nutshell I sell interview scripts to hiring managers and businesses who want to avoid making costly bad hiring decisions and don't want to spend the money on expensive recruiters or Human Resources professionals. Five Interviews is based on the concept that any organization only has five possible job levels: Entry Level, Professional Level, Supervisor Level, Senior Manager Level and Executive Level. Customers of my product simply have to select the interview script for the level of job they are hiring for and start interviewing. It's that simple. Along with my script the customer also gets my book "The Right Hire" which gives them a simple 9 step interview process to follow and a reference interview. All of this for $47.
Ok so that is the product. I launched 3 weeks ago and have been focused on getting the message out about my product. I have got utilized FaceBook and Twitter. I have also posted many articles on various groups on LinkedIn. My site has a free download that is offered called the "True Cost of a Bad Hire" that explains the cost of a bad hire and gives some great tips on making great hiring choices. By the end of this week I will have a blog that I can start writing various recruiting related articles.
So far I have had 10 people get my free download, 37 people following me on FaceBook (mostly friends) and no sales. So my question is what other avenues should I be exploring in marketing my product? I know launching any new idea takes timeand I will need to be patient. However, I would also like to see more traffic to my site and of course sales.
Any advice would be most appreciated.