I have used AppShore and it`s fantastic software. At only a fraction of the cost of their competitors, they offer a tremendous amount of functionality. http://www.appshore.com I think most people will be pleasantly surprised.
A substantial part of our business is wholesale also. (We do retail also.) I have noticed the same trend for wholesale. It was really frustrating at first, but once I started a monthly wholesale promotion, it picked up quickly. People love feeling like they are getting something for free, and the same holds true for wholesale buyers. The best part is it doesn`t have to be much to be really effective.
Our most popular promotion cost me under $2 in giveaways per order and brought in thousands.
Hope that helps!
It is very similar to SalesForce -- and just a fraction of the cost. I have used both SalesForce and AppShore, and to be quite honest, I like AppShore`s interface just a little bit better.
Let me know if this is what you`re looking for. If not, I`d happy to do a quick bit of research and see if I can suggest a viable alternative.
RosannaTussey4/16/2008 3:28 PM
After calling on your prospects as Winston2 suggested, send them personalized postcards through VerticalResponse. It is very economical and will remind them about your services. While you are at it, (and you can do this through VerticalResponse as well) you should also create an email newsletter campaign for your prospects and current clients, so ask them for their email address when you call on them and get their permission to send the email newsletter.
You might do well to join a local BNI group. You can also do article marketing, online networking (kind of like you are doing now), etc.
Also, start a referral reward program. I have found this to be extremely effective. Let all of your clients and prospects know about it. In fact, since you already have some clients, I would make this a top priority if it sounds like something that you would like to do.
For example, I offer a $25 credit toward my client`s next invoice for each referral that results in new business (a minimum of 5 hours). It has become the single best marketing strategy for my business so far.
RosannaTussey2/26/2008 6:07 PM