MarcomAndPOP.com is brought to you by the seasoned marketing professionals at Agreda Communications. With more than 18 years experience developing successful marketing programs for companies large and small, we are your one-stop resource for cost effective Marketing Communications and Point-Of-Purchase solutions.
We developed our comprehensive online storefront and client intranet with one thing in mind -- fulfilling your specific needs, easily, on time, and within budget. If you know what you want, we make it simple to order online. Just browse the categories at MarcomAndPOP.com. If you don`t find what your looking for, contact us today for prompt professional service.
Whether you need short run shelf talkers, floor decals, conference signs, mock packaging, banner or tabletop displays or something custom, we can help!
Ok, the way I see it is....Squidoo is all about spreading the word of personal recommendations / word-of-mouth phenomena throughout the web, and making it easy for you do to so. It is multi-dimensional and a community-builder, unlike most blogs that are one-sided.It differs from a blog because it`s about connecting with others who have like minded interests, sharing your common information, spreading the word and even getting to make money out of it. Simply put, it`s about building a buzz about your given topic, rather than just having a place for you to talk about it (like a blog) and hope that people see it. Squidoo puts all of the word-of-mouth web tools easily at your disposal, in one place (on your lens) like You Tube, Delicious, Amazon, Flick`r, etc. When these sites all start linking to eachother, and other users "hear" about it via personal recommendations, a real community is born about the topic at hand. It`s all about creating a community, whose word adds value to your product. For more info read this great article:Spreading the Brand Message One Community at a Timeby Richard Buck
I really like your lenses also. Sounds like you are busy and have an
interesting business. I wonder if their is a way to use signal flags as
hmmmmmm.....let me wrap my brain around that!
Just had to chime in...I discovered Squidoo after attending a Seth Godin webinar. Squidoo is fabulous! It`s a great resource for the average person searching for information about a specific topic, and it`s also a great self-promotion tool for businesses, educators, and anyone else who wants to spread their information to the public.My company has two lenses, and we are in the process of creating more. The lenses have really helped us focus on specific products we offer, and give some useful info to our target audience. In addition, having Squidoo lenses has boosted our SEO rankings considerably, in a very short period of time. Our lenses, if you care to check them out, are:http://www.squidoo.com/MarcomAndPOP (this is more of an overview on our product selection)http://www.squidoo.com/shelftalkers(this zeroes in on our shelf talker offerings)Lens building is free, easy, and a fabulous tool to get your name out there. We try not to be too self-serving, and provide useful tools to help prospective customers make decisions. The only downside is that, in order to maintain high rankings within Squidoo, you need to keep lenses fresh by adding content on a regular basis. Finding time to do one more SEO thing is a challenge, but well worth it!
What rules now is content. The search engines want to make sure you have relevant content within your site that matches what a person is looking for.What is working now better than SEO is viral and organic marketing. People would rather hear from another person how a product is good, and then go use it.
Totally agree (and thanks for the compliment NHG). Thanks so much for the insight, it`s well thought out and informative. And cjpeeps, I`ve found that our subscription to Marketing Profs is really worth the money. Their webinars have taught us a lot about getting our name out there, you may want to check it out.NHG, have you ever considered teaching a webinar through Marketing Profs? I know you`d gain a lot of clients that way, you have a ton of relevant insight to offer.