We are a custom content E-learning provider. We have been in business for over 8 years. We also do high-end websites that include database programming, Ecommerce and Quickbooks integration.
...There are simpler routes you can take if you want to get involved in the blogosphere. I run campaigns for global brands where we give products for bloggers to try - that way you`re leveraging their audience, insight, popularity and voice while still getting your messaging across. ...
I love this advice! Thanks for sharing Dave.Laura
Hi Sauce Lady-
Great question! and Wow some amazing info in the answers!
cartess3 basically just gave a complete business review...for free. I love his ideas for the Veggie/Vegan site! I agree that they would be turned off by the domain name...perhaps a better veggie name that points to a specific page on your site. Domain names are so inexpensive and can just be added to your same hosting plan.
I love all of the great SEO suggestions, newsletter, blogs, etc
I have to agree with JRMudd though. It took me too many clicks to get to where I could buy any sauce. and I even gave up when I was taken off your site.
An investment in a programmer and a shopping cart installed directly on your site should be a huge payoff. There are a number of great carts out there..xcart, MivaMerchant, Zen Cart, OScommerce that are relatively easy to maintain once you have a programmer set them up. You can get recommendations (from here I bet!) for the best carts, then the best hosting for those carts...and the hosts usually have recommended programmers.
It will cost a little more up front to hire a decent programmer but it will be worth it to have a professional site that you can maintain yourself and is automated...so you can sit back and watch the sales come in.
(side bar: I have one client that installed some program on her site that actually makes a cash register sound whenever anyone buys anything. She said that it was great..at first. But then was too distracting. )
Hope that something in all the stream of conscious above helps!
Happy New Year! and I hope that you sell more sauce then you ever imagined!
I have several clients that use QuickBooks POS. We are able to integrate QB with the online shopping cart (Xcart) so that everything syncs (from site to POS and back) automatically. Huge time savings not having to manually update inventory.
I am sure that there are other options that do this...I am just most familiar with QuickBooks. Whatever your status now I would make sure that you have the integration option for when you expand.
Good Luck and Happy New Year!
Thank you for all the advice about advice. I am going to start with who we know and who they know and so on, and so on...I will probably get to Kevin Bacon after 6 people.
Daniel thanks for the link to campfire. I love to check out different technologies. Especially collaboration tools.
Have a wonderful Holiday.
Perhaps you can find people that will start off working as 1099s and invoice you? or if this is important to your client have them fund your expansion by paying upfront. I would think that your client would pay a percent of the project at start anyway.
Good Luck and Happy Holidays-