As someone who worked in biotech data management for a number of years, a great place to get exposure these days is to present his research. Every major, and even minor conferences for melanoma will not only have other doctors that might be interested in participating, but they are always full of potential investors looking for their next miracle drug to invest in. If your husband has published his work, it might be worth it for him to submit to be a presenter at these types of conferences. Just a thought
here`s a little revamp...hopefully incorporating some suggestions:
EdgEvents is a corporate event planning company that specializes in
creating innovative events for businesses using modern marketing ideas
and a fresh perspective on emerging trends that will put your company
on the cutting edge of your industry.
We save companies the
time, money and stress of managing and organizing an event-- allowing
you to focus on what you do best-- developing your business.
you’re designing an event to raise money, attract new clients and
investors, draw traffic to a tradeshow booth or celebrate the launch a
The bottom line is, if you’re putting on an event, we’ll pull it off for you.
Well i was under the impression that an elevator pitch didn`t necessarily have to be for investors. I don`t really need investors. What i need is something short and sweet that tells anyone i meet on the street, at a networking event, at a tradeshow, what we do, why we`re unique, who we`re looking to market to, how we can help them, and a memorable tagline. At least that`s what i`ve read should be in an elevator pitch. the idea is that it sparks enough interest that they will ask for more info...and then i can go into more detail explaining what seperates us from the rest. Everyone has told me to keep it under a minute, and in saying it aloud i clocked it as 45 seconds. I`m not going to be able to list all the things that make my company different from every other event planning company in under a minute, that`s not what i`m trying to do. I`m trying to develop a pitch that will get people at least somewhat curious to learn more about the services we offer.
I want people to know that i do corporate event planning which involves, fundraisers, tradeshows, product launches, awards dinners, promotional marketing tactics etc, as opposed to social events like weddings, birthdays and bar mitzvahs...
I want people to know that my company saves them a lot of time, they don`t have to worry about the details of planning their events, and its often more cost effective to outsource to someone like me, than to have an in house planner. SO companies can concentrate on running their businesses secure in the knowledge that their event is in good hands.
We are looking to target young companies, start ups and businesses with young executives that have modern views. People who aren`t afraid to take some risks with they events and do things that have never been done before. We are out of the box thinkers, creative folks who strive to stay onto of the latests trends and give companies the hottest new looks for their events and will blow people away. Those are the events that people will remember and associate with our client`s names.
I dont know if that background helps, but i`m trying to cut all that down into less than a minute of speaking.
So here`s a stab at my first elevator pitch...i`d love to hear what you SuNers think.EdgEvents is a corporate event planning company that
specializes in creating innovative events for businesses that are looking to
make an impactWe custom design each of our events to our client’s
specifications, while also providing you with creative marketing ideas and a
fresh perspective on emerging trends that can make your event
uniquely memorable. We can save you the time, money and stress of trying to
manage and organize all of the logistics that go into planning an event, which
allows you to focus on more important things, like developing your business.Whether you’re designing an event to raise money, attract
new clients and investors, draw traffic to a tradeshow booth or celebrate the
launch a new product…The bottom line is, if you’re putting on an event,
we’ll pull it off for you.
That`s it....thoughts? Would you be interested in hearing more?
Thanks for the encouragement. I see your point about getting people to come Winston, and that would be my biggest concern as well. That`s why i am hoping to market it as a sort of Networking event/showcase. Hoping to tap into people in all career fields will want to come and network a bit, but also adding a "theme" to the event so there`s a focus to the vendors and people can choose to come to look at the showcased businesses or they can just socialize with other people looking to network a bit.
I`d like to use resources like meetup.com and other social networking websites to promote it, in addition to things like Criagslist. I know a few people who write articles for local magazines and independant newspapers that i am hoping will write a story about the event to draw some attention. All things that don`t require a ton of money. So I`m hoping to be able to use the money from the booth renters to pay for the flyers and advertising mostly. For the first event...I`d like to shoot for 75 people to come. If there are 10 boothes, that means if those people can each get 7 or 8 people to come, i`d meet my quota and that`s not counting other outside people that just show up on their own because of advertising. If all goes well, then i have a nice cushion to work with for the next event.