Once upon a time The company was regarded a conventional in website statistic from their plugin website statistic. The times of individuals setting up tool bars have vanished and The company has shifted wider but their precision has never been particularly reliable and with the development of other statistic solutions, they've become less and less utilized.
This is a ranking system set by the website alexa that basically audits and makes public the frequency of visits on various Web sites.
Alexa rank of a website is imperative for advertising companies so that they can resolve the cost for placing advertisement in a certain website. Alexa rank gives the general accepted global ranking for website/blog by counting the number of visitors at a exacting time.
Alexa Internet, Inc. is a California-based subsidiary company of Amazon.com which provides commercial web traffic data. Once it is installed, the Alexa Toolbar collects data on browsing behavior and transmits it to the Alexa website, where it is stored and analyzed, forming the basis for the company's web traffic reporting. As of 2013, Alexa provides traffic data, global rankings and other information on 30 million websites, and its website is visited by over 8 million people monthly.
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