Why 30 days? Wouldn`t 365 days be more realistic? I mean how much can you actually accomplish in 30 days? And what is your measure of "successful?"
I am totally not trying to put a damper on your book or your thought process. But I`m just wondering if 30 days is enough time to know if anything about the business will be successful.
Personally, I think, the only way you can tell if a business is going to be successful or not is by longevity and profit? If you`re not using either of those measures as a benchmark then you`re basically writing a book about how to start a business the right way but that`s not a prediction on if the business will be successful.
And I understand your pizza delivery example, but I can sell my laptop on ebay and make $1500 but would that be a successful business in a sustained way.
I know our cultured is geared to quick fixes and instant results but building a real business shouldn`t be one of those things that come quickly or instantly. Building a real business takes time, work, research and effort. But this is just my opinion.
Once again, I am not trying to rain on your idea, I`m just hoping you can answer these questions because I`m sure some of your customer will have the same questions.
I would say seriously consider revising the title to something that you can truly deliver in the book, unless you`re totally sold on that as your title.
I like the idea of the book though. I hope its successful.
First, thanks for the tips and advice--the "measure of success" is up to the individual, and my book may or may not cater to their definition of success. I can say, however, that one of the goals of the book itself is to help readers evaluate their measure of success to determine that striking out on the "30 Days" journey will be worth it or not.
You mention using profit and longevity as benchmarks for a successful business, but venture capitalists can only guess at these--yet they still put up money for businesses that just "have that edge." I will certainly address these factors as important benchmarks, but don`t forget about time commitment, vision, dedication, and luck.
Remember, the "30 Days" method may take some people 10, 40, or 365 days to complete, but the idea is to attract people who want a method for building a business that guides them through tricky, yet common, waters. I`m aiming at people who don`t want to read about building a specific business, yet I will make it clear that they should know what businesses will be too small or large to be feasible.
Here`s a good way to sum it up: My readers will be able to create a legitimate, sustainable business using 30 tasks, hopefully in 30 days, that will not be the next Google in one month, but one that will provide the foundation necessary to succeed to whatever measure of success they set for themselves.
We are not growing an entire vineyard in 30 days, but we are growing a fruit-bearing tree.
---Want to start a business? Start with my blog at www.nickthacker.com
Owner of www.highercallingmedia.com, www.highercallingmedia.com, a Texas web design company, and www.AspiringEntrepreneurs.net