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Which Is More Important...Page Rank Or Traffic?

    • 59 posts
    August 31, 2007 6:17 PM EDT
    I want to add my two cents to all the talk about designing web sites.  THis is not my opinion but the proof is in the pudding.  Take a look at most of the key words you type in the search egnines.  I don`t care what keywords.  If course there will be exceptions, but as you will see, blogs are taking over!  It`s a fact of life and the only thing you can do about it is bite the bullet and start blogging!

    If you are about to invest in a new web site or overhaul a web site take your money and invest it in a blog.  You can design your blog in combination with your website pages.  All in one site.  It can look professional and even be as crisp and clean as a web site but it`s a blog where you can create content or even get guest posters, hire content writers, use RSS Feeds, etc. 

    The biggest thing that most people will say is that a blog is too time connsuming.  Well think about his how long will it take you to write a 200-400 word article a couple of times a week, when you;re writing about something you are passionate about?

    That;s my two cents.  The proof is in the search engines!!!!

    Arsenal Marketing
    WEB 2.0 Internet Marketing for Business

    Reach a larger audience!
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    • 59 posts
    September 4, 2007 4:53 AM EDT

    yup you`re ther now.  I thought that maybe you were listed under a different site or something. 

    Arsenal Marketing
    WEB 2.0 Internet Marketing for Business

    Reach a larger audience!
    Start blogging today!
    Using WEB 2.0 strategies & techniques!

    • 54 posts
    June 25, 2012 8:48 PM EDT

    Well if you can't get traffic you won't get any page rank at all. There are other ways to traffic aside from do follow links. 

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    • 9 posts
    January 19, 2013 3:08 AM EST
    Traffic of course... our main goal is to get traffic and convert that traffic into sales. PR is just a display in toolbar and won't give ROI.

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    • 8 posts
    January 24, 2013 10:08 PM EST

    Yeah traffic is more important to pr because if your site has high pr but unable to get traffic then it is useless. 

    • 5 posts
    August 2, 2012 7:14 PM EDT

    Pr value and the traffic are two different things, pr means page rank that is improve by the google when your website getting high traffic and traffic is a form when your website is too popular than your website’s traffic gets increase.

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    • 1 posts
    November 28, 2007 4:19 AM EST
    I`ll try to answer as short as I can :

    Can PR get you money ? NO
    Can Traffic get you money ? YES

    Simple as that.

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    • 6 posts
    July 4, 2012 8:46 PM EDT

    In my opinion Page Rank is not an important metric for and i am working on many sites having page rank 2 but i am getting significant traffic and conversion from those sites.


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    • 21 posts
    January 23, 2012 11:54 PM EST

    PR is over valued. It is best not to focus on PR, what PR you have now, or will have in the future. PR is not a realtime measure of a website`s popularity or importance.

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    • 11 posts
    February 27, 2012 1:45 AM EST

    PR is over valued. It is best not to focus on PR, what PR you have now, or will have in the future. PR is not a realtime measure of a website`s popularity or importance.

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    • 12 posts
    March 13, 2012 2:11 AM EDT

    According to me PR is more important. it builds more traffic in your site also it shows how's your site popular on to google.

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    • 24 posts
    February 27, 2012 11:00 PM EST

    Actually both of them are interconnected. When the traffic increases on the web site, the PR also increases automatically because PR of the website depends upon the traffic received by the website.



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    • 86 posts
    August 20, 2007 4:39 PM EDT

    Here is the answer to you question ... as t appears in WebProNews ... Aug 15, 2007 ...

    SEO Or Page Rank – Which Is The More Important?
    By Peter Nisbet (c) 2007

    Whether you believe in SEO or Page Rank and wonder which is
    more important, your thinking is irrelevant. You are wasting
    your time in wondering what is the correct answer to that
    question, since even if you knew it, there is little you could
    do to use that information.

    Why do I say that? Because SEO, or search engine optimization,
    is a way of designing your website, and placing content in it,
    to satisfy search engine algorithms. Search engines are so
    sophisticated today that if you achieve that, then you will
    also satisfy visitors to your website. If you satisfy visitors
    to your website, then they will stay on the page they landed on
    and read it. They will then click to read other pages on your
    website and might even make a purchase.

    Sure, some will leave right away, but if the search engines
    feel that your content is good enough for a high placement in
    their indices for the search term, or keyword, that your visitor
    used to get to your web page, then it is more likely that you
    will achieve a relatively high stick rate of people to your site
    than a lower one.

    Now, consider if you thought Google PageRank more important
    (and PageRank is correct, not Page Rank). You would then spend
    more of your time trying to get links back to your website than
    you would properly optimizing your site and filling it with good
    content. If you were successful in that difficult job, then
    Google, and possibly other search engines, would list you a bit
    higher in their indices, not because their spiders thought your
    site was relevant to the search term used by the potential
    visitors, but because other websites thought so.

    You will then get visitors to your website, and the page they
    land on would have to be relevant to the search term they used
    or they will immediately leave. If it is relevant, they will
    stay, perhaps visit other web pages and perhaps make a purchase.

    So what is the difference? You get basically the same end
    result. How can you tell which is the more important. There is
    one simple way to do this, and one that I have used more than
    once. Design two websites round the same keyword. Make the
    keyword the name of the website and then apply classical
    theoretical SEO to one site, including some of the extra special
    tips that can make the difference between success and failure –
    in fact that DO make that difference.

    Now apply only minimal SEO to the other and make sure you have
    exactly the same content on each, but rewritten to avoid
    duplicate content or that would negate the test. However, with
    the second site, you must generate as many links back to your
    website as possible, using non-reciprocal links where possible,
    but reciprocal links where necessary. There are a few ways in
    which you can generate lots of one-way links to selected pages
    on your site, and you should make that your home page for the
    purposes of this test.

    Wait 4 weeks then check Google, Yahoo and MSN for the position
    of each of your home pages. You will find that your first
    website will generally be listed higher for the keyword that
    both sites are built round. Check again about 3 months later,
    and you will likely find that website 2 will feature higher as
    the links start to take effect, but then the first site will
    overtake it as it generates its own links naturally.

    Basically, what this proves to me is that it is essential to
    optimize your website for search engines in the classical way,
    but that for best results you must also have a good level of
    links back to your website. There are simple, ways to achieve
    both, but that would be the topic of another article. However,
    in the end, if you apply both, then you will achieve best
    results. I know that there are exceptions to this, and I have
    highlighted them in some of my ebooks, but generally that is the

    So, the answer to the question: SEO or Page Rank, is that
    neither is the more important. They are both equally important,
    but it is possible to do one better than the other and then you
    would be tempted to say that your way was best. But you would be

    If you did find what was the best, you couldn`t use that
    information since search engines rules are transitory but good
    honest content and classical SEO have always prevailed, as has
    a good number of links that others follow to reach your website.
    ============================================================ ====
    Peter is an expert on audio-visual file formats and codecs and
    more information on p2p file sharing software can be obtained
    from his websites and where options are presented
    and the ethics discussed.
    ============================================================ ====

    • 86 posts
    August 20, 2007 11:31 PM EDT

    Huh, what do you know? Blondiblue came up with an article that says what I was saying in the first place. The irony is just terrible.

    And what do you know ...

    You`ve finally started saying ALL the things that TJ Graff has been saying for years now ...

    • 86 posts
    August 21, 2007 11:49 AM EDT

    That`s not an answer, that`s merely an opinion. And as you can see from this thread, everyone has their own opinion.

    Dale King

    I guess you for got to read the end of the rticle, prior to posting with your response ...

    "So, the answer to the question: SEO or Page Rank, is that
    neither is the more important. They are both equally important,
    but it is possible to do one better than the other and then you
    would be tempted to say that your way was best. But you would be

    Somehow though, I think the author of the article has a little more credibility than most here .... as WebProNews is a highly respected trade pub within the web and e-commerce trade. (They don`t allow "light-weights" to write articles for them.)

    But then I`m confident you will have a different opinion ... as you do most of the time.

    • 412 posts
    August 6, 2007 10:59 AM EDT
    PageRank, as already stated, is not always up to date. Although it is an indicator of some positive things, it is only for one search engine, and, for myself, it doesn`t always go hand in hand with higher search results.

    I have a site which has been online for about 3 years. Right now, the main keyword phrases " used commercial trucks " and " used commercial trailers ", has it ranked number 3 in Google, number 1 in MSN for both. This is with a page rank of 3. And, there are some much bigger and better known competitors with a higher PR.

    Maybe its open to how someone interprets it, but I think just being relevant, and having the relevant content, to what is searched for is much more important that dwelling on PR.

    M Hall
    Website Critique Community
    International Society of Curmudgeons

    • 18 posts
    July 25, 2012 8:33 PM EDT

    Both are important but in separate fields, because if you are selling something through online market then it is more important to get heavy traffic on your website which in turn can increase your potential client and this is important for your organization.

    In other hand if someone is buying a web based product as a website then PR can be determined as the main property of that website.


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    • 2 posts
    December 9, 2007 5:25 PM EST
    Both are important, however, traffic is always king. Page Rank is like a "good job" post-it note from your boss. While the traffic is more like your paycheck

    Good luck!

    • 3 posts
    January 23, 2013 7:08 PM EST

    Of course traffic is more important Page rank is just a factor to determine your page importance but traffic plays the major role

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    • 33 posts
    March 1, 2012 6:52 PM EST

    In my opinion page rank and traffic both are important.




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    • 34 posts
    February 28, 2012 6:54 PM EST

    PR & Traffic both are important, PR shows the companies stability and quality of service. Traffic creates more sales to your business. so both are important. If page rank is good, more number of visitors can view your page, because it comes to first page of the website.


    • 7 posts
    March 1, 2012 1:10 AM EST

    PR and traffic are equally important from my point of view. As traffic help in generating lead and PR helps of perception. I do agree with this statement but it becomes bit difficult to get a good traffic and good PR in a very competitive niche.

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    • 9 posts
    March 21, 2012 11:29 PM EDT

    I don`t think one is more important than the other. Because both are important and depend on each others. And you all are shared the good information.

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    • 2 posts
    January 23, 2013 6:34 PM EST

    Both are different and i m agree with Daleking but i want to know about your website first....



    • 11 posts
    September 13, 2012 7:38 PM EDT
    What a buyer believes, and what`s reality don`t necessarily have much to do with each other. If someone believes page-ranking is crucial, no argument is likely going to convince them to not buy a site. People do what they want, mostly, and often with little regard to what`s useful, valuable, or even realistic.

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