The tools that Magento offers for better SEO optimization are varied, but when used to their fullest your website should achieve a much higher level of traffic which can be very beneficial to your business.
There is a feature that allows you to set a preferred URL for your website, choosing a WWW version or a non WWW one. You can also easily adjust the header of your website, making it more accessible whenever a related search engine query is made.
The platform also has good CMS functionality. It is flexible and useful enough to allow a wide number of options with regards to keywords and the web pages associated with them whenever they are clicked.
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Magento is the best platoform to create the ecommerce website.
Magento also provide the search engine friendly e-commerce applications.
The Search Engine Optimization for Magento can be enabled through the script admin area -> System -> Configuration -> Web -> Search Engines Optimization
Magento is a hugely popular, open source ecommerce platform that powers well over 100,000 transactional websites across the world.
Here are some Magento SEO tips that will help you make use of the inbuilt tools Magento has obtainable to exploit your chances of getting found. Make sure your Magento website is visible to search engines and their spiders/robots. Another Magento SEO tip is to make sure your Magento category pages and content pages are optimized and include relevant search terms.
Magento is SEO affable shop engine that permit you to obtain further traffic from search engines. However it is very significant to configure Magento SEO features correctly from very beginning.
Getting SEO right for your ecommerce site means better positions in search results and more targeted traffic. By default ecommerce stores are hard to optimize for search because of the number of different products categories and not friendly url structure. Magento is not exception and by default it doesnt have very powerful controls over SEO of ecommerce store. However many 3rd party plugins exist created by the community of developers to eenable better Magento SEO optimization.
For example: Canonical URL for Magento
SEo Suite Pro
Magento offers by default are already good, but lack in some aspects. For instance:
Canonical URLs are used but are not necessarily correct across all pages
Layered navigation creates duplicate category-URLs
XML-sitemaps are not all inclusive and not easily customizable
Previous & next tags are lacking
Page title optimization is difficult