| Nickname: | Katy (Houston), TX United States |
| Headline: | Startup Sales Consulting |
| Description: | I build high production, low maintenance sales organizations for startups in the B2B world. I have 16 years experience developing successful startup sales organizations. I have taken three companies from startup to market leadership and then through successful acquisitions by larger companies. I took one from failing startup to market leadership and an IPO. As a matter of disclosure, I also rode a couple into the ground during the internet bubble. The creation of a successful startup sales system is not accomplished by hiring a sales person and telling them to hit the phones. Not that that won`t produce some sales, but resources and time are at a premium in the startup environment. In other words you don`t have time to let a good system evolve through trial and error. You need to get it right the first time. After all, this is the machine that generates the startup`s revenue - its life blood (unless you are starting a 1998 internet startup in which case VC money is all you need and revenue is a boring detail). Starting with a high production sales system from day-one quickly extends time and resources for a startup (slows down burn) and can ensure the success of an otherwise good product, and can carry a mediocre product until it can be fixed. I have a methodology and formulation that can put any startup business, from popcorn retailer to nuclear government defense contractor, on the revenue fast track. |