Web-Based Business Archives

A North Face By Any Other Name Would Smell As Sweet….

I just came across a great blog post by a fellow attorney, J. Michael Hurst at Keating Muething & Klekamp PLLC. Apparently, 19-year old Jimmy Winkelmann created a company called The South Butt LLC, which...

byJessica Eaves Mathews

January 5, 2010

StartupNation Reports in on 2009

We at StartupNation want to take this moment at the end of 2009 to share our gratitude with you, our members and general site users. Part of our goal in writing this post is to offer you...

byRich Sloan

December 23, 2009

7 Ways to Juice Your Holiday eCommerce Sales

It's the holiday shopping season. If you run an eCommerce website, you need to do everything possible to increase and maximize your sales during this busy shopping period. To that end, here are 7 ways...

byTom Shapiro

December 15, 2009

Get Real. Get Real-Time, That Is.

Ready or not, Google is turning real-time. In the past week, Google has started including real-time listings on the first page of its results. The initiative is appropriately called "Real-Time Search." So, instead of just...

byTom Shapiro

December 15, 2009

Who’s On Your Team?

If you are trying to save money and start the New Year off right, there may be a secret problem lurking in your business. With the stress of trying to balance a budget, pay bills,...

byMelanie Rembrandt

December 11, 2009

ABC News Now Highlights 2009 Home-Based 100 Winners!

Excited to share the news: ABC News Now's Tory Johnson just highlighted select winners from the 2009 StartupNation Home-Based 100. Click on the image here to view the interview or select "Play ABC Video." I...

byRich Sloan

December 3, 2009

The Price is Right. Or Is It??

Pricing your products and services is both an art and a science. Get it right, and you can secure yourself a profitable future. Get it wrong, and you'll find yourself without orders and going out...

byTom Shapiro

November 24, 2009

Make Your Website Stand Out in 30 Minutes or Less

In the time it takes you to shop at your local grocery store, you could implement simple and easy changes to your website to make it stand out from the crowd. Online competition is fierce....

byTom Shapiro

November 4, 2009

3 Ways to Put a Human Face on Your Website

You put a lot of time and energy into your website so that it represents your business in the right way. Sometimes, though, it can be too easy to focus on the technical and visual...

byTom Shapiro

October 28, 2009

Using Your Website as an Innovation Platform

Innovate or die. OK, it's not always as severe as that, but sometimes innovation truly changes an entire industry and means wealth for one company and bankruptcy for another. Think about how NetFlix outmaneuvered Blockbuster....

byTom Shapiro

October 22, 2009

The Case for Social Media

This video does all the talking... [youtube]https://www.youtube.com/watch?v=sIFYPQjYhv8[/youtube] To make sure you're leveraging this trend to its fullest, be sure you check out StartupNation's new e-Report: Blast Through the Recession with Social Media, Mobile Marketing &...

byRich Sloan

September 30, 2009

5 Content Strategies to Drive Traffic to Your Website

You want more traffic coming to your website, right? If you already create some type of content for your business, you should try these 5 content strategies to generate more qualified traffic to your site:...

byTom Shapiro

September 29, 2009

Why You Need to be Obsessed with Your Conversion Rate

Are you obsessed? Are you totally and utterly obsessed? With your website's conversion rate, that is! Your website's conversion rate is the percentage of times that your website visitors take the actions you most highly...

byTom Shapiro

September 23, 2009

Get Inside Your Customer’s Head

What is one of the most effective ways to increase your sales? Get inside your customer's head. Simple as that. The more you understand about your customers, the more you can solve their challenges, frustrations...

byTom Shapiro

September 16, 2009

Are You Ready for the Holidays?

If you are an online retailer or otherwise rely heavily on the holiday season for a good percentage of your sales, guess what? It's time to prepare your website for the holidays. Believe it or...

byTom Shapiro

September 10, 2009

Improve Your Website’s Usability in 30 Minutes or Less

You can eat lunch in 30 minutes. You can watch a primetime TV show in 30 minutes. You can even organize your sock drawer in 30 minutes. Given that an easy-to-use website is one that...

byTom Shapiro

September 1, 2009

Why Do You Need a Copywriter?

If you are tempted to save money and write your own marketing materials and website copy, please stop and think about it. Although copywriters may be expensive, they can help you: - Optimize conversion rates;...

byMelanie Rembrandt

September 1, 2009

Landing Page Tips – Part Three

This is the third and final post in a three-part series looking at ways that you can create Landing Pages for your website and marketing campaigns that get results. Follow these tips, and see your...

byTom Shapiro

August 26, 2009

Landing Page Tips – Part Two

This is the second in a three-part series looking at ways that you can transform your campaign or website Landing Pages into highly effective sales funnels for your business. Follow these tips, and see your...

byTom Shapiro

August 18, 2009

Landing Page Tips – Part One

This is the first post in a series covering Landing Page tips to help you improve the performance of your campaign or website Landing Pages. Follow these tips, and see your Landing Pages generate more...

byTom Shapiro

August 11, 2009