StartupNation » StartupNation Insider Information http://www.startupnation.com Rock Your Business! Sun, 31 Jan 2016 18:20:42 +0000 en-US hourly 1 Copyright © StartupNation 2014 webmaster@startupnation.com (StartupNation Media Group, INC) webmaster@startupnation.com (StartupNation Media Group, INC) business 1440 http://www.startupnation.com/wp-content/uploads/2014/09/rss-feed-logo.png StartupNation http://www.startupnation.com 144 144 StartupNation provides content, resources, and community to help you build your business. StartupNation offers articles, blogs, step-by-step tutorials, a weekly radio show, community forums, and many more resources to help small businesses grow their business, and aspiring entrepreneurs start a business. small, business, entrepreneur, startupnation, marketing, business, plan, funding, inventor, home, business, sales StartupNation Media Group, INC StartupNation Media Group, INC webmaster@startupnation.com no no 300 Free Tools for Entrepreneurs & Tech Startups http://www.startupnation.com/startupnation-insider-information/free-tools-startups/ http://www.startupnation.com/startupnation-insider-information/free-tools-startups/#comments Sat, 07 Feb 2015 03:32:14 +0000 http://www.startupnation.com/?p=16261 Attention Tech Startups & Fellow Entrepreneurs: As a Startupologist There Is Nothing Better Than Finding Free Stuff Made By Awesome People! Special thanks to all the bloggers and web content curators that spread the word about new tools, tips and tricks for bootstrappers. This list was curated from +50 tech blogs & websites such as [...]

The post 300 Free Tools for Entrepreneurs & Tech Startups appeared first on StartupNation.

]]>
Attention Tech Startups & Fellow Entrepreneurs:
As a Startupologist There Is Nothing Better Than Finding Free Stuff Made By Awesome People!

Special thanks to all the bloggers and web content curators that spread the word about new tools, tips and tricks for bootstrappers. This list was curated from +50 tech blogs & websites such as AllTop, TNW, Buffer Blog, Product Hunt, Angellist, Pickcrew, Betalist, TechCrunch, etc.

Hope you find something helpful. If so, please share so others can benefit.
If you know of more useful sites, please comment.

 

Business + Marketing

 Business by Five by Five

 

FREE WEBSITE + LOGO + HOSTING + INVOICING

 

 FREE BUSINESS / PROJECT NAME GENERATORS

 

WRITING / BLOGGING

  •  Hemingway: Hemingway App makes your writing bold and clear.
  • Grammarly: Finds & corrects mistakes of your writing.
  • ZenPen: The minimal writing tool of web.
  • Liberio: Simple eBook creation and publishing right from Google Drive.
  • Editorial Calendar: See all your posts, drag & drop to manage your blog.
  • Story Wars: Writing stories together.
  • Headline Analyzer: Emotional marketing value headline analyzer.
  • WP Hide Post: Control the visibility of items on your blog.
  • Social Locker: Ask visitors “to pay” for your content with a tweet, etc.
  • Egg Timer: Set a time and bookmark it for repeated use.

 

 FIND (TRENDING) CONTENT (IDEAS)

 

FREE SEO + WEBSITE ANALYZERS

 

FREE IMAGE OPTIMIZERS

 

FREE IMAGE EDITORS

 

COLLECT & SEND EMAILS FOR FREE

FREE SOCIAL MEDIA + COMMUNITY MANAGEMENT + SURVEYS

 

A/B TESTS & GROWTH HACKING

  •  Petit Hacks: Acquisition, retention, & revenue hacks used by companies.
  • Optimizely: One optimization platform for websites and mobile apps.
  • Hello Bar: Tool for A/B testing different CTAs & power words.
  • GrowthHackers: Unlocking growth. Together.

FREE DESIGN RESOURCES

Icon by Simple Icons

Design + Code

COLOR PICKERS

 

INSPIRATION

  • MaterialUp: Daily material design inspiration.
  • FLTDSGN: Daily showcase of the best flat UI design websites and apps.
  • Site Inspire: Web design inspiration.
  • UI Cloud: The largest user interface design database in the world.
  • Moodboard: Build a beautiful moodboard and share the result.
  • Crayon: The most comprehensive collection of marketing designs.
  • Land-Book: Product landing pages gallery.
  • Ocean: A community of designers sharing feedback.
  • Dribbble: Show and tell for designers.
  • Behance: Showcase & discover creative work.
  • Pttrns: Mobile user interface patterns.
  • Flat UI Design: Useful board I discovered thanks to Erik.
  • Awwwards: The awards for design, creativity and innovation.
  • The Starter Kit: Curated resources for developers and designers.
  • One Page Love: Resource for one page website inspiration.
  • UI Parade: User interface design tools and design inspiration.
  • The Best Designs: The best of web design.
  • Agile Designers: Best resources for designers & developers.
  • Niice: A search engine with taste.

 

FREE STOCK PHOTOGRAPHY

→ from Free Goodies for Designers: (here | here | here | here | here | here | here | here |here | and here.),

→ from Deal Jumbo: (here | here | here | here | here | here | here | here |here | and here.),

→ from Dribbble: (here | here | here | here | here | here | here |here | and here.),

→ from Graphic Burger: (here | here | here | here | here | here | and here.)

FREE TYPOGRAPHY

 

FREE ICONS

 

FREE USEFUL STUFF

 Work & Productivity

 Icon by Lubos Volkov

 

BACKGROUND SOUNDS  = HELP YOUR FOCUS

  • Noisli: Background noise & color generator.
  • Noizio: Ambient sound equalizer for relax or productivity.
  • Defonic: Combine the sounds of the world into a melody.
  • Designers.mx: Curated playlists by designers, for designers.

 

 AVOID DISTRACTION

  • Self Control: Mac: free application to help you avoid distracting websites.
  • Cold Turkey: Windows: temporarily block yourself off of distracting websites.

 

ORGANIZE & COLLABORATE

  • Trello: Keeps track of everything.
  • Evernote: The workspace for your life’s work.
  • Dropbox: Free space up to 2GB.
  • Wetransfer: Free transfer up to 10GB.
  • Drp.io: Free, fast, private and easy image and file hosting.
  • Pocket: View later, put it in Pocket.
  • Mailtoself: An iOS extension to mail notes to yourself from any app.
  • List.ly: Discover and create great lists.
  • Markticle: Mark your reading progress in articles for later.

DIGITAL NOMADS & REMOTE WORKING

 

 

 

DISCOVER TOOLS & STARTUPS

Icon by New Haircut

Discover & Learn

 

BUILD TOGETHER

 

LEARNING

 

NEWSLETTERS THAT DON’T WASTE YOUR TIME

 

USEFUL

 

The post 300 Free Tools for Entrepreneurs & Tech Startups appeared first on StartupNation.

]]>
http://www.startupnation.com/startupnation-insider-information/free-tools-startups/feed/ 0
Copy, Shmopy… Why do you need all this content? http://www.startupnation.com/startupnation-insider-information/website-development/copy-shmopy-need-content/ http://www.startupnation.com/startupnation-insider-information/website-development/copy-shmopy-need-content/#comments Fri, 23 Jan 2015 00:24:58 +0000 http://www.startupnation.com/?p=15823 It’s still the ruling king when it comes to business success! Make sure your site is optimized for the search engines with the right keywords! Add appropriate SEO words to your social-media campaign! Create current blogs, newsletters and videos! You see these messages through various mediums all day at work. And while you may be [...]

The post Copy, Shmopy… Why do you need all this content? appeared first on StartupNation.

]]>
It’s still the ruling king when it comes to business success!

Make sure your site is optimized for the search engines with the right keywords!

Add appropriate SEO words to your social-media campaign!

Create current blogs, newsletters and videos!

You see these messages through various mediums all day at work. And while you may be overwhelmed with all of this noise, it’s time to stop avoiding it as there is truth behind this…

Content is Still King.

“70% of B2B marketers are creating more content than they did one year ago, even those who say they are least effective (58%) and those without any type of strategy (56%),” states The Content Marketing Institute’s latest report on “2015 Benchmarks, Budgets and Trends in North America. And “58% of B2B marketers use search engine marketing, making it the paid method used most often to promote/distribute content (they also say it’s the most effective paid method).”

If you are not using content to sell your products and services, you will not be able to compete. Period.

As I mentioned previously, all of your communications are now combined. Just as the door-to-door sales position has died off due to new technology, so have the days of using a single, marketing tool to sell products and services.

In fact, Pew Research reports that, “in 2013, 82% of Americans said they got news on a desktop or laptop and 54% said they got news on a mobile device.” And “beyond that, 35% reported that they get news in this way ‘frequently’ on their desktop or laptop, and 21% on a mobile device (cellphone or tablet).”

Today, all of your communications need to work together to present a brand image and sell products and services via various devices. This includes all of your digital and print sales/marketing materials, Website pages, social-media posts, media-pitches, videos… the list goes on.

And guess what they all have in common? Content!

If you haven’t done so already, it’s time to place more emphasis on your content.

Instead of just being something that you or one of your employees create, the copy about your business needs to have a strategy and tracking behind it. It should be part of an overall, marketing plan and editorial calendar.

Most important, the content needs to actually get customers to buy your products and services… AND make them want to tell their friends about it.

Does your content do that?

If not, here are some questions to ask yourself:

  • How do you know if your content is working?
  • Are you able to change content right away that is not bringing in results?
  • Is your copywriter trained in search-engine-optimization and “writing copy that sells”?
  • Does your current, marketing budget focus on content, and if not, what can you do to change this?

Your Customers Want Valuable Content.

Your customers want interesting information, stories, photos, news, and more via their phones, laptops, and other, digital devices. And when they find something they like, they share it with their friends.

Are you giving your customers the content they want right now in the format they use most frequently?

If not, you are definitely losing sales to the competition. Instead of concentrating on “selling,” focus on providing valuable content specific to your customers’ needs. More than ever…it’s not about you. It’s about the content king and his royal subjects!

What are you going to do today to improve your SEO content and bring in more sales?

For more information on boosting sales with SEO content strategy, please write to me here or contact me at www.rembrandtwrites.com.

The post Copy, Shmopy… Why do you need all this content? appeared first on StartupNation.

]]>
http://www.startupnation.com/startupnation-insider-information/website-development/copy-shmopy-need-content/feed/ 0
Does Your SEO Content Create Buzz? http://www.startupnation.com/startupnation-insider-information/website-development/seo-content-2/ http://www.startupnation.com/startupnation-insider-information/website-development/seo-content-2/#comments Wed, 27 Aug 2014 14:52:42 +0000 http://www.startupnation.com/?p=12357 Does your SEO content create buzz?? “Content is King!” “Use social media to get new clients!” “Post an SEO blog!” Writing SEO content and posting it online is all the rage. But why? People want to hear about the latest trends that will help them save time, money and have more fun. If they like [...]

The post Does Your SEO Content Create Buzz? appeared first on StartupNation.

]]>
Does your SEO content create buzz??

“Content is King!”

“Use social media to get new clients!”

“Post an SEO blog!”

Writing SEO content and posting it online is all the rage. But why?

People want to hear about the latest trends that will help them save time, money and have more fun. If they like what they see, they will tell their friends about it. And this means more sales for your business.

Most of you already know this. That’s why you take hours to write your blogs, create Website content and send out marketing e-mails. The problem is, you are not seeing any results.

Well, don’t despair. You may just need to use one of these…

5 Tips to Boost Buzz for your Search Engine Optimization (SEO) Content

1. Write about benefits.

When you write anything, always think about your targeted audience. What’s in it for them? Why are they going to care about what you have to say?

Stop creating what I call “We” Websites where you say, “We do this. We do that. We won this. We are the leaders in…” Blah. Blah. Blah. How boring!

 2. Add current content – regularly.

How old is the content on your Website?

When was the last time you posted a blog or new article?

If you don’t post current information on a weekly basis and keep your Website updated, what does that say about your business?

People don’t want to visit Websites or use services that are old and outdated. They want to know about current trends and buy products and services from businesses that are up-to-date and newsworthy.

3. Stop worrying about SEO keyword phrases.

While blogs and other content are great for improving search rankings, you should not focus on keywords alone. Instead, write about current, news and trends related to your products and services and the topics that will benefit your customers.

By providing valuable information to your target-market, you’ll also provide valuable information to the search-engines.

4. Remove mistakes.

When you post SEO content, are you missing blatant misspellings, grammatical errors and other mistakes?

This can give a bad, first-impression so be sure to proofread your copy before making it live.

5. Write content for your customers.

If you’re not already doing so, monitor the analytics on your Website and see what your site visitors are clicking on and sharing via social media the most. This is the content they want to read and share so write more of it!

Boost SEO Content Buzz Quickly and Easily.

If your SEO content is not helping your business boost sales or online awareness, it’s time to make a few changes. And the best part is that this doesn’t need to cost you any money.

Review your content and ensure you are focusing on your customers’ needs by providing benefits, valuable tips, current information, and well-written posts. Then, track results and see what your site visitors like the most.

This way, you can provide information your target-market values and will want to share with others. And more buzz means more business!

What are you going to do today to create buzz with your SEO content?

For additional help with your SEO content strategy, please write to me here or visit www.rembrandtwrites.com.

The post Does Your SEO Content Create Buzz? appeared first on StartupNation.

]]>
http://www.startupnation.com/startupnation-insider-information/website-development/seo-content-2/feed/ 0
Jeff Sloan Weighs In On the June 28th Radio Show http://www.startupnation.com/startupnation-insider-information/important-takeaway-june-28th-radio-show/ http://www.startupnation.com/startupnation-insider-information/important-takeaway-june-28th-radio-show/#comments Sat, 28 Jun 2014 20:20:15 +0000 http://www.startupnation.com/?p=12037 This past weekend’s show focused on how entrepreneurs are figuring out a way to break out in highly competitive, firmly entrenched business sectors. We had the privilege of interviewing two such entrepreneurs who are breaking big with their startup businesses. The first was Jason Raznick of Benzinga. They provide financial information to, as Jason put [...]

The post Jeff Sloan Weighs In On the June 28th Radio Show appeared first on StartupNation.

]]>
This past weekend’s show focused on how entrepreneurs are figuring out a way to break out in highly competitive, firmly entrenched business sectors. We had the privilege of interviewing two such entrepreneurs who are breaking big with their startup businesses.

Jazon RaznickThe first was Jason Raznick of Benzinga. They provide financial information to, as Jason put it, “the average Joe.” What was he thinking trying to break into markets so deep with well-established companies who are scraping for market share every day and leaving no room for newcomers? What I learned was that Jason made a key move early on that helped catapult him to big success– and that is that he “hitched his wagon to a star,” as we call it at StartupNation. He created key partnerships with established companies and personalities that allowed him to get noticed, prove his unique value proposition, and then retain those customers by delivering on his promise to them.

Jason sought and secured key partnerships with big firms through licensing arrangements – that is, he provided them with content – and he created the level of awareness and credibility in return that every startup critically needs. Great move on his part. Frankly, the pivotal move as I see it. Without creating these partnerships, the story might be very different for Jason, but he had the right vision and strategic thinking that gave him and Benzinga the catalyst to grow early, and now he’s on a roll headed toward huge success.

Ari TechnerWe then interviewed, Ari Techner, from Scratch Golf. The key thing I learned from this interview is that Ari didn’t set out to build a huge company and to make lots of money. His initial focus was on building a great product. He produces a set of golf clubs that are uniquely tailored to each individual’s needs. He was passionate about his product and about helping golfers play a better game. And because his focus was on creating the best possible product (with success and money being a by-product of that over-arching objective), he did just that.

He broke out of the pack and carved out a unique niche for himself in this crowded field because of the passion and dedication with which he pursued the fundamental objective of simply producing the best possible product he could. Once he did that, as he put it, 300 customers came quickly, and he was off and running.

So, the bottom line is that if you want to break out against well-established competition, think of creative and clever ways to create important credibility and awareness that Jason did and focus on producing the best product as Ari did, and if you do, we’ll likely be featuring your story on a future edition of StartupNation Radio.

The post Jeff Sloan Weighs In On the June 28th Radio Show appeared first on StartupNation.

]]>
http://www.startupnation.com/startupnation-insider-information/important-takeaway-june-28th-radio-show/feed/ 0
Important Takeaway from Home-Based Hits Radio Show http://www.startupnation.com/startupnation-insider-information/important-takeaway-home-based-hits-radio-show/ http://www.startupnation.com/startupnation-insider-information/important-takeaway-home-based-hits-radio-show/#comments Sun, 22 Jun 2014 04:21:30 +0000 http://www.startupnation.com/?p=12006   This past week’s StartupNation Radio show focused on home-based businesses. We covered a lot of the pros and cons of starting and operating a business at home, and interviewed several successful entrepreneurs who all started in their homes and have gone on to great success. Most illuminating for me however was the realization that [...]

The post Important Takeaway from Home-Based Hits Radio Show appeared first on StartupNation.

]]>
 

This past week’s StartupNation Radio show focused on home-based businesses. We covered a lot of the pros and cons of starting and operating a business at home, and interviewed several successful entrepreneurs who all started in their homes and have gone on to great success. Most illuminating for me however was the realization that in the absence of being able to start a business at home, many businesses would never have been started at all in the U.S. And think what that would mean to our economy.

To put it in perspective, over the last decade, 24 million new businesses were started in the U.S. as home-based businesses. That’s one new home-based business starting every 11 seconds. Significantly, home-based businesses account for roughly 52% of all businesses in the U.S. and generate a whopping $427 billion per year in collective revenue. By any measure, that’s big business. To bottom line it… no doubt, without the existence of this segment of the business community in the U.S., we wouldn’t have the powerhouse economy that we do, and I’m not sure our great country would be able to maintain the moniker of “the land of opportunity” without the ability to start a business at home.

I asked Jay Kriner, founder of the home-based business known as BevBuckle (www.TheBeerBuckle.com) if he would ever have been able to start his business if not for at home, and he answered with an emphatic “no”. Think about that. Think about what that means not only to the facilitation of one’s own dreams of owning a business but also to our economy at large. So the next time you think home-based businesses are nothing more than a hobby or nothing more than something to do to pass the time and stay busy, think again. Check out our show and there will be no doubt of the power and importance of fostering our community of home-based business entrepreneurs and encouraging the startup of more.

 

The post Important Takeaway from Home-Based Hits Radio Show appeared first on StartupNation.

]]>
http://www.startupnation.com/startupnation-insider-information/important-takeaway-home-based-hits-radio-show/feed/ 0
3 Free Ways to Boost Online Awareness http://www.startupnation.com/startupnation-insider-information/website-development/boost-online-awareness/ http://www.startupnation.com/startupnation-insider-information/website-development/boost-online-awareness/#comments Thu, 22 May 2014 15:57:15 +0000 http://www.startupnation.com/?p=11692 How to Improve Your Content for the Search Engines… Fast As an entrepreneur, you know you need to build online awareness and get high rankings on the search engines. And, of course, there are hundreds of services out there ready to help you… from very expensive, full-services to consultants to do-it-yourself tools to classes, and [...]

The post 3 Free Ways to Boost Online Awareness appeared first on StartupNation.

]]>
How to Improve Your Content for the Search Engines… Fast

As an entrepreneur, you know you need to build online awareness and get high rankings on the search engines. And, of course, there are hundreds of services out there ready to help you… from very expensive, full-services to consultants to do-it-yourself tools to classes, and more.

Who has time or money for that? You have a business to run!

With this in mind, here are 3 ways to increase your site rankings at no cost…

  1. Review your content.

When was the last time you read the content on your Website or had someone critique it? If it has been a few weeks, take some time to actually review what you are saying on your site. Then, ask yourself a few questions:

  • Is it easy to understand what we offer in a matter of seconds?
  • Will our target market see “what’s in it for them” right away?
  • Do we provide simple steps and current (and correct), valuable data?

By answering these questions, you’ll be able to see what your site lacks immediately and start e to make changes.

  1. Provide value.

If you were a potential customer visiting your site, what information would you want to see?

Use your answer to write blogs, tip sheets, social media posts, articles, case studies, etc. that provide value to your target market.

Offer unique data, stories, photos, and more that only you and your organization can offer. This way, you’ll stand out from the competition.

  1. Don’t worry about keywords.

If you spend an appropriate amount of time researching your target market and providing valuable information specifically for them that is unique to you and your business, you shouldn’t have to worry about inserting a bunch of keywords into your content.

Why? Your content should already include key phrases that your audience is looking for!

If you’re not sure, review your finished content. Then, add headlines and sub-titles with pertinent keyword phrases in them.

For example, if you have a blog about cleaning a boat, add a headline that includes this information such as, “Tips to Clean Your Boat.” Then, throughout the blog, add titles that explain what you are talking about such as, “Tools to Clean Your Boat Windows Fast,” “Avoid This Chemical When You Clean Your Boat,” etc. This way, we know the blog focuses on ways to “Clean Your Boat.”

Make it easy for customers, and the search engines to find your content online by including appropriate titles and sub-titles.

SEO is Not about Keywords. It’s about Value.

As a busy entrepreneur, you have important things to take care of, and the last thing you want to do is waste time and money on SEO. If this sounds familiar, schedule some time to review your Website and content. Then, update it accordingly with the tips above. You can also get a marketing intern to help you at no cost. Then, when your business starts making money, look into hiring an experienced, SEO content strategist to help you. This way, you can focus on your core responsibilities and know that you are presenting the best content possible to your target market.

By providing valuable and current information that only you and your business can provide, your site will get noticed by the search engines. More important, customers will appreciate the information, and you’ll see word-of-mouth and sales increase!

What are you going to do today to update your Website content?

Do you need help with content strategy, SEO and public relations? Please write to me here or visit www.rembrandtwrites.com for more information.

 

The post 3 Free Ways to Boost Online Awareness appeared first on StartupNation.

]]>
http://www.startupnation.com/startupnation-insider-information/website-development/boost-online-awareness/feed/ 0
Exclusive Interview with Rich Dad’s Robert Kiyosaki http://www.startupnation.com/startupnation-insider-information/rich-dad-robert-kiyosaki/ http://www.startupnation.com/startupnation-insider-information/rich-dad-robert-kiyosaki/#comments Fri, 03 May 2013 10:14:24 +0000 http://www.startupnation.com/business-blogs/?p=5212 Insights on “Why ‘A’ Students Work for ‘C’ Students—and ‘B’ Students Work for the Government” In an exclusive for StartupNation, Robert Kiyosaki, successful entrepreneur, investor and author of the #1 Personal Finance book of all time, “Rich Dad Poor Dad,” offered his insights related to his new book, “Why ‘A’ Students Work for ‘C’ Students—and [...]

The post Exclusive Interview with Rich Dad’s Robert Kiyosaki appeared first on StartupNation.

]]>

Insights on “Why ‘A’ Students Work for ‘C’ Students—and ‘B’ Students Work for the Government”
Rich Dad's Robert Kiyosaki, www.richdad.com
In an exclusive for StartupNation, Robert Kiyosaki, successful entrepreneur, investor and author of the #1 Personal Finance book of all time, “Rich Dad Poor Dad,” offered his insights related to his new book, “Why ‘A’ Students Work for ‘C’ Students—and ‘B’ Students Work for the Government.”

In regard to this financial education guide for parents, here’s what Robert had to say:

Why did you write this book?

I wrote “Why ‘A’ Students Work for ‘C’ Students” for parents because parents are a child’s first and most important teachers—and they have an important job to do. They can truly influence the future of their children, because if they don’t teach their kids about money, they can’t on the school system to do it. Schools teach kids what the school system believes they need to get a good job… which, from my point of view, sets them up to be slaves to a job and a paycheck all of their lives. My poor dad was a well-educated school teacher with a Ph.D., but I struggled in school. I didn’t get good grades and flunked out of high school—twice. In fact: I hated school. But I love to learn. Today, I (the “C” student) hire “A” students, like accountants and attorneys, to work for me.

The financial crisis has just started and as more countries and baby boomers go broke, who do you think will foot the bill for life-support? Your kids, that’s who. And it’ll take the form of higher taxes. That’s why I wrote this book. I want to encourage and support parents who want to give their child a financial head start in life. And it starts with understanding money.

Since the school system is not giving children a financial education, are they teaching our kids to be poor?

I think schools are teaching kids to be poor, but worse than that they’ve teaching them to be slaves to a paycheck. That could be one of the reasons why the dropout rate is so high in schools today. As a young kid back in the ‘50s and the ‘60s, I kept asking my teacher, “Why don’t you teach me anything about money?” I never got an answer to that question.

And today, most schools still don’t teach kids about money. Whether we’re smart or stupid, rich or poor; we all use money in our everyday lives. It’s an important life skill and it’s up to parents to fill the void.

We’ve got to teach our kids about money because the United States is broke. We’ve spent billions on public education, and poverty keeps increasing. The rich get richer, the middle class is getting squeezed harder and harder… and the poor are getting poorer and poorer. What’s wrong with this picture?

Then, do you think parents should train their children to be entrepreneurs?

Only a child can decide that. I wouldn’t decide that for them. I don’t think there’s anything more pathetic than some kid who does what his parents want him or her to do. Instead, give your kids some financial education and then they can make their own choices later on in life.

If your children do not have a financial education, then they will probably end up being an employee or a self-employed specialist. And today, employees pay at least 40% of their money in taxes and the self-employed pay about 60%. Meanwhile, people who own large businesses pay only about 20%, and investors with a high level of financial education and well-structured investments can often pay nothing—0%—in taxes. Very often the people who end up paying the most in taxes are the ‘A’ students who get out of school and become doctors, lawyers and attorneys.

Kids who have a financial education will have more choices in life and not be stuck working for someone else or living off government hand-outs.

What can a parent do to start giving their child a financial education?

I outline some specific activities—Action Steps for Parents—at the end of each chapter of the book, but the most important thing is to make your home an active and fun learning environment. And it doesn’t need to be difficult. You can play games like Monopoly® and CASHFLOW®, discuss the day’s news and learn new, financial vocabulary words each day.

Every day we make real-life decisions about money so start sharing this information with your children. For example, show them what happens when you don’t pay your bills, how tax payments are taken from your paycheck or how you plan for unexpected expenses. You can also help them set up their own small business to learn about money and investing firsthand.

The point is to teach your kids about money at home because they are not going to get a financial education in school.

Thanks so much for your time Robert!

For more information about Robert Kiyosaki’s new book, “Why ‘A’ Students Work for ‘C’ Students—and ‘B’ Students Work for the Government,” visit www.richdad.com.

The post Exclusive Interview with Rich Dad’s Robert Kiyosaki appeared first on StartupNation.

]]>
http://www.startupnation.com/startupnation-insider-information/rich-dad-robert-kiyosaki/feed/ 5
Is Your Site Missing from the Search Engines? http://www.startupnation.com/start-your-business/plan-your-business/search-engine-optimizatio/ http://www.startupnation.com/start-your-business/plan-your-business/search-engine-optimizatio/#comments Mon, 28 Feb 2011 10:38:51 +0000 http://www.startupnation.com/business-blogs/?p=4860 “My site is optimized for the search engines, and it’s not showing up online.” Yep. I hear this a lot. And unfortunately, I have to tell a lot of entrepreneurs that they just wasted their money. Maybe you can relate? Did you just spend a lot of time and money on a search-engine-optimization (SEO) service [...]

The post Is Your Site Missing from the Search Engines? appeared first on StartupNation.

]]>
“My site is optimized for the search engines, and it’s not showing up online.”

Yep. I hear this a lot. And unfortunately, I have to tell a lot of entrepreneurs that they just wasted their money.

Maybe you can relate?

Did you just spend a lot of time and money on a search-engine-optimization (SEO) service promising you great exposure online… but you don’t see any results?

Well, I hate to tell you this, but if your site  is not showing up on the search engines, it’s NOT optimized!

Now, I know you may have just spent a fortune on this whole process, but it’s time for some tough love…

If your site is not showing up, you need to stop the denial. Review your process and find out what is missing.

Ask yourself these questions.

Did your SEO service:

  • Conduct the appropriate research and provide you with a keyword database?
  • Use this database to provide different keyword coding on each page of your site?
  • Monitor and test various words and phrases to see what works and what doesn’t?
  • Update your site content with the appropriate links and headers?
  • Provide expertise in writing copy that sells and not just the technical side of things?

When it comes right down to it, your site is only going to show up on the search engines when you
provide value and unique information.

If you use shortcuts or avoid research and monitoring, you are going to waste time and money.

Yes, there are many SEO services out there that will do a great job. But if you want results, look at the
whole picture.

Before moving forward with any SEO service, make sure your tactics include the technical side of things
and the appropriate research, writing and monitoring for best results.

This way, your site will appear on the search engines and your potential customers will be able to find you.

Did you recently optimize your site but with little results? Please let me know here or at www.rembrandtwrites.com.

The post Is Your Site Missing from the Search Engines? appeared first on StartupNation.

]]>
http://www.startupnation.com/start-your-business/plan-your-business/search-engine-optimizatio/feed/ 490
Got Data Management? Exclusive Interview with Mark Wozniak, InfoDome VP of Products http://www.startupnation.com/startupnation-insider-information/mark-wozniak-infodome/ http://www.startupnation.com/startupnation-insider-information/mark-wozniak-infodome/#comments Fri, 28 May 2010 11:32:47 +0000 http://www.startupnation.com/blogs/?p=4743 Today, we have the pleasure of talking to Mark Wozniak, the VP of Products at InfoDome (yes, and the brother of Apple Co-Founder, Steve Wozniak). InfoDome is a new, online, critical business data management solution that launched in March to help small businesses handle data. Tell us about InfoDome and why you created it. InfoDome [...]

The post Got Data Management? Exclusive Interview with Mark Wozniak, InfoDome VP of Products appeared first on StartupNation.

]]>
Today, we have the pleasure of talking to Mark Wozniak, the VP of Products at InfoDome (yes, and the brother of Apple Co-Founder, Steve Wozniak). InfoDome is a new, online, critical business data management solution that launched in March to help small businesses handle data.

Tell us about InfoDome and why you created it.

InfoDome is a simple and powerful online database that makes it easy to collect, manage, analyze, and share your data across remote users.

Spreadsheet users and database authors can import their data, visually design forms and relational reports with drag-and-drop ease, share these selectively, or embed them in a website with a few clicks, and drill into data for business intelligence.

We created it to let people with a wide range of skills benefit from having an online database to better manage their information, especially with remote users, as so many small businesses are using virtual offices and remote employees or contractors.

Do you think InfoDome will change the way people use technology like your brother changed things with Apple?

Yes, InfoDome will be used by people with database experience, and by a lot more people who haven’t been able to use one because databases have traditionally been too hard to use and share.

Desktop software databases are too difficult for mere mortals to author, and you need lots of IT support to share the data. Managing data in spreadsheets is hard because users can mistakenly override data they shouldn’t even have access to, and it’s tedious to manually report on the data.

We have customers using InfoDome as a small business database for tracking leads, inventory, tasks, students – in ways that are custom to their needs. InfoDome makes it easy to provide each person a focused form to manage their data, and reports that provide business insight.

How are you promoting InfoDome?

We promote InfoDome via events like DEMO Spring 2010, search engine marketing and public relations.

What marketing and promotional techniques have worked best and why?

We’ve had best results from search engines, because we have a solution to a problem people are directly searching for.

What kind of marketing techniques do you plan to use in the future to grow the company?

We plan to evaluate affiliate marketing and inside sales.

What piece of advice do you have for new business owners?

Make sure your team is motivated by the work they do rather than external rewards. If people love their work and the product they’re working on, it’s so much easier.

Also, there are so many ways to manage your business using a cloud application. Check out online solutions before you commit to an installed software package.

Is there anything else you would like to add?

Your website is really great resource for entrepreneurs and small business owners!

 

Thanks for the compliment and the great insights Mark. We wish you all the best!

How about you? Do you need help with your marketing strategies to boost sales, awareness and credibility? Please write to me here or at www.rembrandtwrites.com.

The post Got Data Management? Exclusive Interview with Mark Wozniak, InfoDome VP of Products appeared first on StartupNation.

]]>
http://www.startupnation.com/startupnation-insider-information/mark-wozniak-infodome/feed/ 777
Are You Guilty of These 3 Web Sins? http://www.startupnation.com/start-your-business/launch-a-home-business/web-sins/ http://www.startupnation.com/start-your-business/launch-a-home-business/web-sins/#comments Mon, 27 Jul 2009 10:00:02 +0000 http://www.startupnation.com/blogs/?p=4578 Whether you are creating a new Web site or reviewing the one you already have, there are three key factors to keep in mind. Are you guilty of these three Web site sins? 1. Visitors can’t get the information they need. This is pretty obvious, but often overlooked. It can be enticing to use fancy videos, [...]

The post Are You Guilty of These 3 Web Sins? appeared first on StartupNation.

]]>
Whether you are creating a new Web site or reviewing the one you already have, there are three key factors to keep in mind.

Are you guilty of these three Web site sins?

1. Visitors can’t get the information they need.

This is pretty obvious, but often overlooked. It can be enticing to use fancy videos, too many keywords, big graphics, pop-up ads, and more to have an interesting site.

But don’t forget that the whole purpose of having an online presence is to provide information to visitors! Let your visitors know that they have arrived at a site that will give them what they need without having to wait for graphic downloads and video fluff.

2. Your site is hard to use.

Can visitors find solutions to their problems quickly and easily? If potential customers need to dig through your site to find information, you’ll lose them to the competition. Make your navigation and content easy to follow.

3. There is no value.

In addition to key benefits, go that extra step and provide your customers with valuable information they weren’t expecting. This may include tips, expert insights, links to pertinent resources, articles, free reports, and more.

After all, customers don’t necessarily want to hear about your extensive, business success and the specific features of your products and services. They want to know what’s in it for them and how they will benefit from what you have to offer.

Keep it Simple.

Web sites are a great way to bring in new customers, and it can be easy to fall into the trap of offering a lot “bells and whistles” on your site. But you don’t need them.

Just provide valuable information for your customers that is easy to find and read. Solve their problems with fantastic customer service, and your sales, and word-of-mouth, will increase dramatically.

Do you need help optimizing your site for the search engines and bringing in new customers? Please send me a note here or at www.rembrandtwrites.com. I’m here to help!

The post Are You Guilty of These 3 Web Sins? appeared first on StartupNation.

]]>
http://www.startupnation.com/start-your-business/launch-a-home-business/web-sins/feed/ 1