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Archive for “Inventors”

Invention of the Week #13: Itsy Bitsy Spider Saved!

Ever call in your spouse, the one without the fear of spiders, to help escort the creepy crawley little monsters outside? � Inventors Karen Quigg and Anthony Allen have patented a device that could save you arachnophobes countless nights’ sleep and put you in caring control of spider “situations” in your home. They’ve worked closely [...]

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Social Media Marketing Tips

I attended a presentation today by Clara Shih from Salesforce.com. Clara has a book coming out called The Facebook Era about how businesses are networking, marketing and selling more stuff through social networking apps. We do a fair amount of social media marketing here at VerticalResponse and we definitely believe in it’s value for small [...]

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Austin Rocks with Friendliness

I just got back from my first trip to Austin, Texas. And as excited as I am to share all of the new insights I learned to help my clients with their Web copywriting, PPC, e-mail campaigns, and SEO, I learned something even more important…the value of a smile. Now, I have never been to [...]

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Practical Advice from Entrepreneur’s Bootcamp

My team visited Scottsdale, Arizona last week as exhibitor and sponsor of the Women Entrepreneurs’ Boot Camp.  We had a chance to sit down with organizer, Susan Ratliff, and discussed key marketing tips and business tactics for beating the recession in 2009 and I thought I’d share some of her insights. Susan happens to be [...]

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Invention of the Week #11: Mess-esity is the Mother of Invention

This week’s featured invention is “Chef-Aid” from independent inventor Annette Johnson, who was tired of messy spoons and spatulas dripping on her rangetop. Goodbye mess, hello to the now patented Chef-Aid. Annette works with our invention commercialization partner, Invention Home, to help her find marketing/licensing opportunities for her invention. Chef-Aid, with its unique, patented drain system, is [...]

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Invention of the Week #10: Possible Solution to Marital Bliss

This week’s featured invention is “DoubleUps For Beds” from inventor Kevin Robke who uses our invention commercialization partner, Invention Home, to help him find marketing/licensing opportunities for his invention. Kevin may just have the solution to marital bliss with DoubleUps. As he says, “say goodbye to sheet competition!” An improvement on traditional sheets, DoubleUps for [...]

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Robert Kiyosaki Interview-Part 2

On Tuesday, you heard from Robert Kiyosaki, investor, entrepreneur and author of The New York Times, international bestselling book, “Rich Dad Poor Dad,” with 26 books in the Rich Dad series. Here is the continuation of our interview: What main pieces of advice do you have for entrepreneurs and new investors today? I would say [...]

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Invention of the Week #8: The Doodle Daley

This week’s invention was created by Susan Drexler, who decided she needed a better way to clean up dog messes in the yard. If you’re tired of stepping in your dog’s “Doodle” or cleaning it up each day with a plastic bag that makes your regular trash can smell, Susan Drexler has the solution – her [...]

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Invention of the Week #7: Dryer Shoe Holder

This week’s featured invention is the ” Dryer Shoe Holder”, which was invented by Richard Jackson, Sr. and Glenda Jackson.   Richard and Glenda have an issued US Utility patent on their invention.    Along with the winter comes snow, sleet, slush…and ultimately grimey, muddy shoes.  Dryer Shoe Holder was developed to help consumers launder their tennis shoes, without all that bumping and banging around in [...]

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Free PR Tools for Do-It-Yourself Publicity

If you are working with a tight budget like most entrepreneurs, you can do your own publicity. Here is a quick list of some of the free services available to help you build buzz and sales: 1. Learn simple steps to start your publicity efforts with StartupNation’s Guide to PR here. 2. Check out the free, [...]

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Invention of the Week #6: Expandable Power Strip

This week’s featured invention is the ” Expandable Power Strip”, which was invented by Yekusiel Teitelbaum.  Mr. Teitelbaum has an issued US Utility patent on his invention.    Most households contain multiple charging devices for cell phones, handheld gaming systems, cameras, MP3 players, etc.  The large plugs are bulky and sometimes prevent adjacent plugs from being used at the same time.  Expandable Power Strip enables the [...]

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Have you checked these two things yet?

It’s early Thursday morning, and I just remembered another “New Year” bit of information to share with you. If you haven’t checked these two things, you could be losing out on some great publicity and new customers: 1. What copy needs to be changed on your website? Do you have old copyright dates and outdated [...]

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Invention of the Week #5: Doggie Fountain

Another cool invention this week from our partners at InventionHome. This week’s featured invention is “Doggie Fountain”, which was invented by Tony Lytle of Larwill, IN.  Tony has a Utility Patent on file for his unique invention, which operates similar to a drinking fountain but is modified to provide clean, fresh water for friends of [...]

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The Fool Proof Marketing Offer

By Erin Jacobs, VerticalResponse Customers often ask me, what are the best offers to use in email marketing programs, or any lead generation program for that matter.  The answer, of course, is dependent on a list of factors- among them: What is the nature of your business? What are you trying to achieve with your [...]

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Faces and Blogs and Tweets, Oh My!

The big buzz in marketing these days is all about social networking and viral campaigns. In the past two days alone, I received about nine e-mails inviting me to various, educational seminars online. And I’m sure you have been inundated with this same kind of information. It can be overwhelming…Do I start a Facebook page, [...]

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Invention of the Week #4: Future Wrist Stick

Another cool invention this week from our partners at InventionHome. This week’s feature is “Future Wrist Stick,” which was invented by Robert Moriarty and Gary Hicks.  Robert and Gary have an issued US Utility patent on their invention. As the holidays approach and “Black Friday” nears, it’s inevitable that Christmas shopping lists are materializing, too.  Along [...]

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Part 2 with Author Jon Gillespie-Brown

On Thursday, Jon Gillespie-Brown, author of the new book, “So You Want to be an Entrepreneur” shared his tips and insights. Here is the rest of that interview:   How are you marketing and promoting your book? The book is published by Wiley and Co. and they do most of the promotion, PR and marketing. [...]

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Voting is over. Now what?

Fantastic! We don’t have to listen to repetitive campaign advertisements any longer! But the best news for small business owners now is that many media members will start focusing on stories that have nothing to do with candidates, politics or Washington. Are you ready? If you haven’t already done so, start preparing your: – Unique Story for [...]

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Invention of the week #3: Dual Option Tape Measure

This week’s featured invention is “Dual Option Tape Measure”, which was invented by Gene Stauffer and Steve Goecke.  Gene and Steve have an issued US Utility patent on this invention.   It can be difficult to utilize a tape measure when measuring recessed areas, such as around door or window replacements. Workers must bend or fold [...]

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Being Green, one element at a time…

I met John Barboni following a rather powerful presentation on the societal impacts of consumption given by his colleague David O’Higgins and Jason Levine. Barboni and O’Higgins have formed an interesting partnership with architects Tom Abraham and Carl Stein, FAIA. … Barboni is co-founder of elemental, a New York City-based collaborative where he and his [...]

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Lineage2, Aion, Blade And Soul