Launch Your Business Archives

Internet Marketing: 3 More Quick and Easy Tactics

In my prior post, I listed three quick and easy tactics for effective Internet marketing: Answer Sites, Squidoo and Craig's List. Below, we build upon this list with three additional Internet marketing tactics that you...

byTom Shapiro

March 18, 2009

Get Lucky with Targeted PR and SEO

Since it's St. Patrick's Day, I thought I'd check in with you on your luck factor when it comes to business. How lucky are you when it comes to publicity placements in major media venues?...

byMelanie Rembrandt

March 17, 2009

Interactive Marketing Tips from SXSW

I’m attending the South by Southwest Conference in Austin, Texas this week. The show is known for its cult following for all things interactive, from business leaders to designers, gamers to artists, film makers and...

byVerticalResponse

March 16, 2009

Understanding and using social media

One of the hot topics in franchising (and marketing, in general) is social media, aka Web 2.0. During the franchise convention in San Diego last month I co-hosted a round table discussion titled, "Using the...

byJack Burris

March 12, 2009

Brand Monitoring: Why it’s Vital for Keeping Your Brand Strong

Brand monitoring is essentially the process of researching mentions of your brand including its name, officers, products, and more. This is a vital part of branding for many reasons. It can help you find brand...

byHeather Schuck

March 12, 2009

Internet Marketing: 3 Quick and Easy Tactics

You want to get in front of your target audience online. You want to drive more traffic to your website. You want to generate more leads through your website. And you want to do all...

byTom Shapiro

March 12, 2009

Show Customer Love: Co Donate

In a previous post (Giving is the new taking), I asked the question: What are some ways you are being kinder to your customers? The terms social responsibility is often used synonomously with charity and volunteering with good...

byChristine Haskell

March 11, 2009

Lose your job? Start a business!

After having her corporate, IT vice president position terminated, Ronnie Fliss spent the next six months searching for a new job. She was told she was either overqualified or too expensive for what was available so she decided to...

byMelanie Rembrandt

March 10, 2009

How Branding Can Impact Your Bottom Line

So, you've decided it's time to cast your own shadow! You are an entrepreneur at heart, and you've got the encouragement of family and friends. You've talked to an accountant and corporate lawyer. You signed...

byEd Roach

March 9, 2009

Using Severence Pay to Start It Up

This post is simple: A reporter for one of the top 3 news sites in the world contacted me. She interviewed me already, but has now asked that I inquire within the StartupNation community as to...

byRich Sloan

March 6, 2009

Win the Small Business Startup Kit

It's tough slogging out there, entrepreneurs, isn't it?! That's why we've created an opportunity for one among you to win a Small Business Startup Kit, designed to get your home business's world headquarters in gear! And...

byRich Sloan

March 5, 2009

Steve Roderick of gotoBilling.com Exposes Success Secrets

On Tuesday, we heard from Steve Roderick of www.gotoBilling.com, a one-stop small business resource for paperless marketing, online invoicing, electronic billing, gift cards, and more. Due to smart planning and excellent customer service, gotoBilling.com is...

byMelanie Rembrandt

March 5, 2009

Is Your Brand Ready For Fame?

In the late 60's Andy Warhol proclaimed his belief that everyone was destined for at least 15 minutes of fame. While the definition of "fame" may be up for interpretation, the prediction does hold some...

byHeather Schuck

March 3, 2009

Steve Roderick, www.gotobilling.com-Slow and Steady Leads to Success

Do you want to expand your business but spend too much time dealing with invoices, credit-card processing and merchant-account issues? Well, for most of us, we just want to send out a simple invoice, track...

byMelanie Rembrandt

March 3, 2009

Esspresso Shot Insight: Get Creative With Your Services

Having a baby is great, but no one wants to share how hard and sweaty it is - and no woman wants to go hmoe looking like a hockey player after the big game. Hospitals...

byChristine Haskell

March 2, 2009

Possible Insight into Buying Search Terms for Search Marketing

Recently saw a new stat released by Hitwise regarding habit patterns of people entering search terms. It appears from the data that people's search techniques and practices are getting more sophisticated. Here's how: Search terms...

byRich Sloan

February 27, 2009

Giving is the new taking….

There are precious few examples of corporations ditching the greed and embracing generosity. President Obama's speah highlighted a CEO who distributed his bonus across his workers (past and present) - who does that??? (a true leader) And what...

byChristine Haskell

February 27, 2009

11 Reasons People Leave Your Website

You've put a lot of time and effort into building your website. And for good reason -- it's an important part of your marketing portfolio and helps you to build the bottom line. With this...

byTom Shapiro

February 26, 2009

Interview with Newt Barrett, Author of “Get Content. Get Customers.” Part 2

Thanks so much for joining us for Part 2 of our interview with Newt Barrett of "Get Content. Get Customers." If you missed Part 1, please click here to Read Part 1. Heather: You mention...

byHeather Schuck

February 26, 2009

Interview with Newt Barrett, Author of “Get Content. Get Customers.” Part 1

According to the Domain Name Industry Brief by VeriSign, 24 million new domain names were added in 2008. A 16% increase over 2007’s numbers. In case you haven’t noticed, the web is getting crowded. Just...

byHeather Schuck

February 24, 2009