The StartupNation Blog Trends, tips and real-life anecdotes from industry experts

Archive for “Get Inspired”

Incorporating Mini Movements Into Your Business Model

When you consider your business model (which includes your marketing efforts), you generally concentrate on these core components: Why will people pay you? (money, votes, donations) What does it cost you to sell your item…margins? What protects you from competition, price-feature battles? How will you turn an agnostic audience into loyal customers? Early on when [...]

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Woohoo! for Leading Moms featured on ABC News

So excited to share that the 2009 Leading Moms in Business are catching the attention of major media! ABC News’s Tory Johnson just ran a feature on the winner of the 2009 StartupNation Leading Moms in Business Competition. See the video… The competition was sponsored by VerticalResponse, a leading email marketing company that we use here [...]

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Diversify Your Revenue Streams: Spin What You Got

I picked up a book in the airport recently: Wishful Drinking by Carrie Fisher. It’s a fast read and has enough tabloid photos to keep you interested. Her come-sit-by-me-and-dish point of view is disarming and I genuinely enjoyed her tales, her vulnerability and her wit. More importantly, I respect what she is doing. Wishful Drinking [...]

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Creative Capitalism: one for one, from day one

Recently, I was contacted by a PR firm (Attention) and asked if I would profile Blake Mycoskie on my blog(s). I’m ashamed to say how long it’s taken me to turn this piece around, however seeing the latest ATT commercial featuring Blake after a long day of meetings (at my day job) shamed me into finishing. My [...]

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Our ROI Revealed – What It’s All About

Usually, the acronym, ROI (“Return on Investment”) is reserved for use in characterizing how much money you get out of a deal as an investor. It’s basically a financial stat. But the ROI for us at StartupNation is something quite different, which I realized as soon as I received this unsolicited email at 7:41pm. Beyond [...]

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