The StartupNation Blog Trends, tips and real-life anecdotes from industry experts

Archive for “Run Your Business Better”

How to Negotiate with Contractors

When times are tough and money is tight, many savvy business owners look to outsource work to contractors. Using a reliable contractor can help you control costs and give you time to focus on marketing and business growth. But outsourcing is effective only if you can get the results you want at the price you [...]

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10 Tips For Motivating Your Employees

Employee turnover is one of the most expensive costs your company will have. Not only is it expensive to replace a departing employee, but it also affects the morale of the entire team. Here are the ten tips that I use to keep my employees happy. Make Them Feel Like Part of Your Project Share [...]

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Guess Who’s Knocking On Your Door?

So I just got off of a publicized teleseminar with one of the top gurus in the information marketing industry. But get this… there were only three people on the call! I couldn’t believe it! Here I had access to free information and answers that could make me money… so I asked question after question [...]

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3 Tips to Increase Sales Now

If you need to bring in new sales immediately and are overwhelmed with all of the Webinars, books, programs, services, and other “opportunities” that come across your desk on a daily basis, stop for a moment and take a breath. Here are three tips to help you simplify the process and actually see an increase [...]

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Self-Discipline: How to Get Things Done

One of the most important skills an entrepreneur needs is self-discipline. After all, being your own boss means there’s no one telling you to do your job. Without self-discipline, you’ll never get anything done. Many people think of self-discipline as being strong enough to resist all temptations and just do all the work we need [...]

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Inventor on NBC TODAY Show! How did she do it?

My very dear friend and client Kathy Lancaster, is appearing on The Today Show tomorrow morning with Kathy Lee Gifford at 10 AM EST with her amazing fashion accessory Kapelli Ear Covers! How did she do it? Kathy and I have been working on her manufacturing project for one year now, and her shipment of [...]

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NEW Military Home Shopping Channel to Launch!

What will help products reach MILLIONS of consumers? T.V. of course! The Military Shopping Channel (MSC) will be a fabulous new shopping model that will have access to over 12+ MILLION active duty and retired military personnel, and their families. Holy Toledo! After returning from Tampa, and visiting with Shark Tank’s Kevin Harrington, I am [...]

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Did You Get Ripped Off?

It’s time for holiday fun, sales… and scams. “I got ripped off! Can you help?” I’ve heard this so many times… good business people spending a lot of money on big companies or agencies and seeing little results. As a business owner who started her business with nothing, I HATE to see other business owners [...]

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Life Planning: What Should You Do With Your Life?

Once upon a time, people grew up, got married, had 2.3 kids, and worked at a somewhat fulfilling job with the same company for 40+ years, then retired comfortably with a gold watch and pension from the company they dedicated their working years to. Those days are long gone. The last number I heard, before [...]

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Invention in the Spotlight – LoveSeatz

Introducing… Love Seatz LoveSeatz began as an effort by inventor Anne Daniels to make her mother’s nursing home wheelchair as attractive and comfortable as her favorite chair at home had been.  Several incarnations later, it has evolved into a unique, stylish, practical and personal part of her daily life. LoveSeatz are semi-fitted slipcovers which easily [...]

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Got Thick PR Skin?

Once you start pitching the media, you may find yourself sucked into the fast world of deadlines and being connected to your “Blackberry leash” almost 24/7.   And even though you are working like a dog, you still may have to deal with…   “Why are we not seeing more sales?”   “Why did that [...]

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Got Stress? Here’s a Holiday Tip

Woo Hoo! The holidays are here… time to have fun with family and friends and get some R and R. But usually, the holidays also bring stress… especially if you’re an entrepreneur.   At work, maybe you:  Must raise sales numbers by 12/31…  Lay off employees to cut costs…  Finalize year-end client reports…  Pay taxes… [...]

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5 Unusual Holiday Marketing Ideas

The holiday season can be a time of information and activity overload for many people making it difficult to get your marketing messages noticed.  This year, I propose going again the flow in your holiday marketing by doing something different.  Here are 5 holiday marketing ideas that will help you stand out from the crowd. [...]

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Protect Your Cookies This Holiday Season

ID theft continues to be a major problem. And since many us will be shopping online this holiday season, I caught up with the CEO of MAXA Research International, Inc., www.maxa.com, Manfred Rolle, to get his insights. Here’s what he had to say about ID protection and publicizing his new product… Tell us about the [...]

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2 More PR Myths – Busted!

You can still get PR even if you don’t have a lot of money. Remember my post from last week? Well, here are two more myths… shattered!   Here’s the scoop directly from my new book, “Simple Publicity – How to do your own public relations to boost sales, awareness and credibility fast… without spending [...]

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Quick Survey about websites, get a free StartupNation eBook

We’re conducting a VERY quick and anonymous survey to collect some data about your experience in creating a website for your business. We’d like to get your feedback which you can provide by clicking here. We’re giving away one of our advice-packed downloadable eBooks as a thank you. Much appreciated…     Rich

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Exposed – The PR Myths!

How was your Halloween? Was it as scary as your current, publicity activities? Well, if you’ve had bad publicity experiences in the past and are afraid to move forward, don’t be! After hearing from many entrepreneurs who were “taken” by a big agency or just didn’t have the money to pursue PR activities, I decided [...]

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How to Get Publicity Now

Do you need publicity right away to build some buzz for your products and services? Well, here are three things you can do right now that will help you get the word out… fast: 1. Write to your local paper. Check your local paper to see if they have an “Opinions” or “Letters to the [...]

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