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Archive for “Grow Your Business”

Who Answers Your Phone?

I love it when a human being answers the phone. Over the past few weeks, I have had the pleasure of trying to telephone a list of 67 people. I’ve spoken to five of them. In the process I have encountered every imaginable type of answering system. Among them: – The automated voice gives you [...]

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Who’s On Your Superstar List?

I ended a recent blog with this statement: "I’ve got my superstar list. Who’s on yours?" A superstar list includes people that you’d love to have on your team in some capacity. They could become employees, partners, advisors or part-time consultants. I believe you should have a list of 12 that you constantly cultivate. Keep [...]

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Taking Responsibility

Obvious? Maybe. For me though, it wasn’t clear until I’d screwed it up a few times: you have to take responsibility for everything that happens at your business. At times in the past, I’ve been in situations where our company was stumbling, and I *did not* do everything I could to bring it back on [...]

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Desperately seeking sales

We recently received a plea for help from an entrepreneur who just started up a consulting business. She was having a hard time getting initial customers. A lot of people who are just starting up have the same challenge–they’re desperately seeking sales. It’s tough to ramp up sales volume when you’re a new business without [...]

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Hire the ones who smile

Whenever you need to add a new person to your team, make the decision easy on yourself: just hire the ones who smile. Smiling is awesome. The act of smiling makes a measurable positive impact in the physiology of a person. Smilers are obviously more upbeat and smiling is darned contagious. The StartupNation team just [...]

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Salesforce for cheap

I’m no marketing genius, but I know that certain products and services require repeat exposure to prospects before they will convert to customers. I’ve heard that the magic number is 6 or 7 points of exposure. Think of how much business you could be losing if you are not following up with interested prospects. Now, [...]

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Your employees represent YOU

My fiance Suzanne and I went to a movie last week and wanted to purchase the tickets before grabbing a quick dinner prior to the show. It was a boutique theater that plays "artsy" films which we love (the film we saw is Mad Hot Ballroom, a documentary on the New York City public school [...]

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Great on paper, but do you hire her?

We’ve been throwing lots of challenges at you lately–like… what would you do if you had an opportunity to sell a product but knew it wasn’t really what the customer wanted? Or what would you do if someone dangled startup money in front of you, but it came with some serious strings attached? Well, this [...]

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Are you willing to say, "Don’t buy that from me."?

A customer walks in the door of your boutique pet store. Even though there are four national brand "big box" pet product retailers in your vicinity, this customer chose to come to YOUR store. Cool. She’s looking for a dog toy to keep her dog occupied during the day while she’s at work. She strolls [...]

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A business practice we admire – Classy Follow Up

As you know, we’ve been blazing trails all over the country on our book tour. Along the way, we’ve been reminded of a business practice we recommend you consider adding to your mix. It’s a really simple one. We call it, "Classy Follow Up." After our recent Denver appearance, we received the kindest correspondence from [...]

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Road Trip!!!!

Our L.A. – San Fran – Chicago road trip is complete. Actually, it involved 4 flights ending up back at the StartupNation HQ in Michigan. What a blast we had! The photo is from our chicago breakfast panel sponsored by Washington Mutual. Entrepreneurs were IN THE HOUSE! and they were looking for answers to their [...]

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We’re looking for Key Moves

Everyone says you can learn from failure. True. But you can also learn from success. And that’s why we created "Key Moves." Perhaps you’ve heard how we feature success stories on our 1-minute StartupNation radio spots airing all over the U.S. (they’re called "Key Moves for Success.") We also feature them on our website–you’ve probably [...]

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What it’s Like…

We woke up this morning and logged on to the Internet only to discover that our website had been COMPLETELY transformed! it wasn’t a shock that our web manager, brian, actually re-launched the site. the real shock was that he did it basically on time. we figured we’d be able to harrass him for an [...]

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