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Archive for “Grow Your Business”

FLEX: The New Playbook for Managing Across Differences

Flexing your leadership style

Prominent executive coaches and leadership strategists Jane Hyun and Audrey S. Lee offer lessons on the vital skill of “Flexing” — the art of switching your personal leadership style to more effectively lead people who are different from you. Creating flex in a company’s management style will impact all aspects of developing the talent you have, attracting [...]

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Lemonade Stand, Business Lessons

Sales is the Lifeblood of a Company

Argumentatively sales is the lifeblood of a company. However, if not properly staffed and managed the sales department can also be a liability. A salesperson’s behavior can influence the market’s perception of the company. They interact frequently with clients and are the first to come into contact with a prospect. To achieve optimal results, companies [...]

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Business Goals

What is an Editorial Calendar, Anyway?

What is in your Editorial Calendar? It’s not just about SEO keywords and BtoB content! There are numerous ways to get your marketing messages across… mobile, Web, social, phone, live events, and more. But one thing remains constant among all of these mediums – content! There are many communications going on so how do you [...]

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Small Business Success | Company Performance

3 Ways to Make Your Marketing Plan a Success

September is here, and it’s go time! Kids are back in school. Clients and co-workers are back from summer vacation. And everyone is in work mode. With this in mind, do you have your marketing plan ready for the next, three months? If not, prepare an editorial calendar with activities, deadlines and goals through 2014 [...]

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Increase sales

Why Content Strategy is a Priority for Business Success

Are you using SEO content strategy to your advantage? If not, you are missing out on a huge opportunity to significantly increase site traffic and sales. Specifically, did you see the recent report on “Digital Trends 2014” by Ektron? It found that 76.6% of the 400 Website and digital professionals surveyed ranked content creation as [...]

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Small Business Networking

Does Your SEO Content Create Buzz?

Does your SEO content create buzz?? “Content is King!” “Use social media to get new clients!” “Post an SEO blog!” Writing SEO content and posting it online is all the rage. But why? People want to hear about the latest trends that will help them save time, money and have more fun. If they like [...]

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business-plan

BtoB Content Strategy – Why Do You Need It?

Are you using BtoB Content Strategy to boost sales? “SEO is important. Be sure to optimize your site for the search engines.”  “Update your content and social media postings on a regular basis.”  “Send out SEO press releases to get noticed online.” Content is a big deal. In fact, “91% of BtoB marketers use content [...]

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LEGO boss

Are you a Victim of Entrepreneurial Mis-Thinking?

During my consulting career, I have met with thousands of entrepreneurs. As a professor in the USC entrepreneurial department, I teach students how to determine if their concept is feasible. As a business advisor at the Small Business Develop Center, I work with entrepreneurs who are in the start-up phase. In my consulting practice, I [...]

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Visit www.generationalwealthcoach.com to get tips from Theo Nix, Jr. Esq.

Theo Nix, Jr., Esq. Offers Generational Wealth Tips to Entrepreneurs and Families

National speaker shares insights on how to start and grow a successful business Do have dreams of becoming wealthy, balancing home and work effectively and even meeting famous people like Oprah Winfrey, Bill Clinton or the President of the United States? Introducing Theo Nix, Jr., Esq., a successful attorney and Generational Wealth Coach at www.generationalwealthcoach.com who [...]

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Visit www.myqme.com for a free social-media platform with rewards.

Why do Core Competencies Matter?

Simply put, core competencies are the unique capabilities that allow an organization to develop and sustain a competitive advantage. The capabilities can be tangible, intangible or a combination of both. The organizations ability to create a sustainable and defendable position directly relates to the degree that the core competencies are unique, can apply to a [...]

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Business Goals

Are You Using SEO Content to Your Advantage?

Content Strategy and You In today’s competitive, business world, content is a large part of marketing and gaining new customers. But if you are busy like most entrepreneurs you may fall into one of the following categories… Do you: Have lots of content but don’t know what to do with it? Write and post content [...]

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Increase sales

A Sales Managers Checklist

If the company has the internal structure to provide formalized sales training (or the money to invest in outside consultants), the company can afford to hire inexperienced sales people. One advantage to this approach is the ability to train “fresh” employees to adapt to the company’s unique culture and processes. However, if the owners and/or [...]

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Competitive Advantage

3 Ways to Boost Buzz for Your New, Business Investment

How are you boosting buzz for your new, business investment? It’s more than sending out an SEO press release Whether you are a venture capitalist, angel investor or entreprenur, you’ve spent long hours developing, researching and investing in a new business. Now, it’s time to tell the world about your products and services and start [...]

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495379705

Keeping The Brand Fresh – Apple Improves Its Shelf Life

Apple Tunes in on its Core Strengths When it comes down to it, brands are built on one of two foundations… their products/services or their strengths/attributes. Most startups, in a rush to go to market, unwittingly choose the former, wrapping their company identity tightly around their (then) current products. While doing this has short term [...]

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Top 7 Things To Do When You Can’t Get Motivated

A few years ago, I had a business partner who simply couldn’t make himself get things done. He told me he had the best intentions but simply couldn’t make himself do the things on his to-do list. At the time, I didn’t have much empathy. We were under deadline and I could not at all [...]

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Lineage2, Aion, Blade And Soul