The StartupNation Blog Trends, tips and real-life anecdotes from industry experts

Archive for “Grow Your Business”

Love Languages

Love Languages Today’s quote is from NBC Weather Anchor Al Roker, who said: “I love cooking for myself and cooking for my family.” From my youth, I have loved to cook, often helping my mom during holidays or on weekends. We would frequently create a production-line to make and freeze dishes for future meals. As [...]

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Social media Marketing

Giveaway “something” and they will come!

What Gives? Creating a Successful Social Media Giveaway For many startups, generating consumer interest is as hard, or harder, than getting investor interest. When growth and awareness strategies rely on increasing social media follows, likes, and participation, it’s extremely important to know what really motivates people to engage with companies on social media. Over 40 [...]

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Blogging

3 Blog Design Tweaks to Increase Engagement

Does your audience find your blog engaging? You know why having great content on your blog is absolutely essential – it gives readers a reason to engage with your brand, sets you up as a thought leader and builds trust with your prospects. But even if you have all the amazing content in the world, [...]

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4 Ways to Attract New Customers

Attract new customers and grow your business In the world of business, there are a number of terms that define success. However, there is one term that nearly every business owner can agree on – becoming established. Being able to turn a startup into a thriving business can be very long and stressful job, but [...]

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Increase sales

Sales Strategies for Small Companies

Successful sales people are often described as having been born that way. This is not necessarily true as the ability to charm does not guarantee a successful sales career. Many charismatic individuals have failed to produce favorable results when placed in a sales position. This is good news for entrepreneurs who find themselves having to [...]

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Your Greatest Challenge

Your Greatest Challenge Today’s Quote: “The greatest challenge you face will probably not be the technical side of your job (your expertise), but rather interacting with other people.” (Shirley Tayor, American author and Speaker)   Over the years I have had the opportunity to work with a wide variety of clients. Here in southeast Michigan [...]

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How to Market an App

Simple Steps To Market an App With more than one million apps available for download in the App Store, and Google Play Store, developers have to work hard to get their app to stand out from the crowd. There are many factors involving the optimizing for App Store searches that can make it difficult for [...]

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Risks-1024

Does Your BtoB Content Stink?

Your writing is great… that’s what you think! Are you happy with all of the marketing content your business is producing? If so, it’s time for a review. Yes, I know you have many responsibilities as a business owner, and you may place your content near the bottom of the “To Do” pile. But your [...]

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Thought for a Bad Day

Thought for a Bad Day Today’s Quote: “There are people who would love to have your bad days.” —Author Unknown Thought for a bad day: A few weeks ago I visited my family physician. I was having a difficult time with a challenging bug affecting a lot of people. My symptoms included sneezing, sinus congestion, [...]

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A business man with an open hand ready to seal a deal

Offline Networking: An Essential for Entrepreneurs

5 Reasons Offline Networking is Essential for Entrepreneurs Professional networking has always been an important mainstay of business conduct. It helps us meet the people who can get us jobs, it gives us sales opportunities when we’re trying to grow, and it gives us new partnerships when we need more manpower or broader capabilities to [...]

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Small Business Success | Company Performance

What’s Your BtoB Content Strategy?

It’s time to turn all of that copy into sales via content strategy! News flash. It’s 2015 and time to use your BtoB content to get the best results possible. Sure, you have great blogs, expert insights, social-media posts, articles, newsletters, and more. You have pages and pages of online copy. Your website offers value [...]

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The #1 Relationship Destroyer

The #1 Relationship Destroyer Today’s Quote: “You can’t judge my choices without understanding my reasons.” —Author Unknown Without question, judging others and being critical is one of the most common reasons people give when they talk about unsatisfying or destructive relationships. Unfortunately, this happens daily to some degree, to most of us. A key reason [...]

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Niche Marketing

Carry Your Message Throughout Your Business

Your Message and Your Unique Value Proposition Welcome back to the blog series, “Change Your Message,” and getting to work with Tip 3, “Carry Your Message Throughout Your Business.” (If you missed our last post or simply need a refresher click here!), now on to today’s post! Have you downloaded Olga Mizrahi’s UVP Worksheet? You’ll [...]

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Niche Marketing

Write Out Your Unique Value Proposition

Ready? Here we go! Let’s write out your Unique Value Proposition Welcome back to the blog series, “Change Your Message,” and getting to work with Tip 2, “Write Out Your Unique Value Proposition.” (If you missed our last post or simply need a refresher click here!), now on to today’s post! Have you downloaded Olga [...]

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mr5

Is Your Business Ready to Spring Forward?

Are your processes, BtoB and BtoC content and team ready for sales to flourish? It’s finally time to spring forward. You are more than ready to shed the winter doldrums and get your business fired up for the warmer months ahead. But how exactly do you spring forward for the best results? Well, here are [...]

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The Dark Side of Smartphones

The Dark Side of Smartphones Today’s Quote: I like to hang out with people who make me forget to look at my phone. Although the smartphone is one of the most amazing devices ever invented, it does have a dark side. Walk into any restaurant and you’ll see people out to eat as a family, [...]

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Customer-Services

5 Ways to Find New Customers Fast

Time to Boost Sales without Spending a Fortune! As a small business owner, you are probably always thinking about your sales quotas and new customers. With all of your marketing, accounting, and other, responsibilities, the whole process can be overwhelming. But it’s time to step back and take a more simple approach. Here are… 5 [...]

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