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Archive for “Market Your Business”

business-plan

BtoB Content Strategy – Why Do You Need It?

Are you using BtoB Content Strategy to boost sales? “SEO is important. Be sure to optimize your site for the search engines.”  “Update your content and social media postings on a regular basis.”  “Send out SEO press releases to get noticed online.” Content is a big deal. In fact, “91% of BtoB marketers use content [...]

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LEGO boss

Are you a Victim of Entrepreneurial Mis-Thinking?

During my consulting career, I have met with thousands of entrepreneurs. As a professor in the USC entrepreneurial department, I teach students how to determine if their concept is feasible. As a business advisor at the Small Business Develop Center, I work with entrepreneurs who are in the start-up phase. In my consulting practice, I [...]

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Visit www.generationalwealthcoach.com to get tips from Theo Nix, Jr. Esq.

Theo Nix, Jr., Esq. Offers Generational Wealth Tips to Entrepreneurs and Families

National speaker shares insights on how to start and grow a successful business Do have dreams of becoming wealthy, balancing home and work effectively and even meeting famous people like Oprah Winfrey, Bill Clinton or the President of the United States? Introducing Theo Nix, Jr., Esq., a successful attorney and Generational Wealth Coach at www.generationalwealthcoach.com who [...]

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Visit www.myqme.com for a free social-media platform with rewards.

Why do Core Competencies Matter?

Simply put, core competencies are the unique capabilities that allow an organization to develop and sustain a competitive advantage. The capabilities can be tangible, intangible or a combination of both. The organizations ability to create a sustainable and defendable position directly relates to the degree that the core competencies are unique, can apply to a [...]

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Business Goals

Are You Using SEO Content to Your Advantage?

Content Strategy and You In today’s competitive, business world, content is a large part of marketing and gaining new customers. But if you are busy like most entrepreneurs you may fall into one of the following categories… Do you: Have lots of content but don’t know what to do with it? Write and post content [...]

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495379705

Keeping The Brand Fresh – Apple Improves Its Shelf Life

Apple Tunes in on its Core Strengths When it comes down to it, brands are built on one of two foundations… their products/services or their strengths/attributes. Most startups, in a rush to go to market, unwittingly choose the former, wrapping their company identity tightly around their (then) current products. While doing this has short term [...]

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Small Business Success | Company Performance

Why You Should NOT Hire Content Strategists

Did you know these 5 things can happen when it comes to content strategy? You are bombarded with work. There are looming deadlines, big meetings, employees, and phone calls to manage. Plus, you need to be home in time to attend a family softball game, sneak in a workout, take out the garbage, and prepare [...]

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Small Business Success | Company Performance

3 Free Ways to Boost Online Awareness

How to Improve Your Content for the Search Engines… Fast As an entrepreneur, you know you need to build online awareness and get high rankings on the search engines. And, of course, there are hundreds of services out there ready to help you… from very expensive, full-services to consultants to do-it-yourself tools to classes, and [...]

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small business public relations

How Fast Is Your PR Team?

Fast Response is the Key to PR Success How many of you are waiting for a response from a new client, partner, publicist, or someone else? In today’s busy, business world, it’s probably quite a few of you. Although we now have speedy tools like e-mail, social media, texting, and even the old standard of [...]

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Small Business Success

Tips to Spring Into PR Action Now!

Start Spring PR and Content Activities Now for a Great Summer! If you have a big “To Do” list for your business and PR and marketing activities right now, it’s time to take action. Start big projects, reach out to new customers and review your goals. After all, do you really want to be stuck [...]

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Mom Entrepreneur

Mom Entrepreneurs – Listen up!

Hear StartupNation Radio hosts Jeff Sloan and Dan Glisky, Jr. on Word of Mom Radio talking about the Leading Moms in Business Competition! Listen to the archived recording right here! Launched in mid-March, StartupNation’s annual Leading Moms in Business Competition is still going strong! With hundreds of amazing contestants and support pouring in from friends and fans [...]

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small business public relations

How to Create a Good Media Pitch

Are you sending hundreds of pitches to a massive list of media members? If you are new to the world of public relations, you may think that sending out a press release to the masses will help you get the media coverage you are looking for. Well, many businesses and organizations do this, and that’s [...]

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Small Business Success | Company Performance

How to Get a Great ROI from Your Content

It’s Spring. Is your copy ready to boost sales? It’s the first day of spring, and that means it’s time for new beginnings and fresh starts. With this in mind, when was the last time you reviewed your marketing content? Are you getting a great return-on-your-investment from the messaging you are presenting? Are potential customers [...]

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Incrrease sales

What if you are NOT a Born Salesperson?

When speaking about a person who has built a successful career in sales it is often said, “They are a born salesperson,” but what does that actually mean? While it is true that some salespeople possess excellent people skills, it is not true of all. Moreover the ability to charm is not a given for [...]

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small business public relations

Are Your Press Quotes Newsworthy?

Yeah. Yeah. We know you’re “excited” about the news! You’ve all seen this before… “We are thrilled to have…” “We are so excited to be working with…” Guess what? I have a little secret for you – we already know you are excited and thrilled with the news. Otherwise, you wouldn’t be distributing a press [...]

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Lineage2, Aion, Blade And Soul

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