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5 Ways to Revitalize Your Sales Efforts During Tough Times

Right now, entrepreneurs and small business owners are likely getting in their own way when it comes to sales, whether from fearing the future or feeling like their offerings are no longer relevant or important....

bySarah Baier

November 12, 2020

5 Tips for Hosting a High-Converting Webinar

Webinars have proven to be an effective lead generation tool for many businesses. A well-planned webinar can often generate thousands of dollars in new business, but it’s also not uncommon for webinars to fail. Webinars...

byRichard McGrath

November 8, 2020

How Entrepreneurs Can Increase Their Visibility on Small Business Saturday

Most entrepreneurs are familiar with Small Business Saturday. The holiday, which falls on the Saturday between Black Friday and Cyber Monday, celebrates shopping locally at small businesses throughout neighborhoods and communities. It gives small businesses...

byDeborah Sweeney

November 2, 2020

WJR Business Beat with Jeff Sloan: Halloween is Still Big Business Despite COVID-19 (Episode 137)

Tomorrow is Halloween, and even amidst the COVID-19 pandemic, people are still planning to celebrate. More than 148 million Americans still plan to celebrate Halloween this year, with 53 percent of consumers planning to decorate...

byStartupNation

October 30, 2020

WJR Business Beat with Jeff Sloan: Annual Holiday Purchase Intention Study Says This is the Most Important Factor Among Consumers (Episode 136)

It's hard to believe, but the holiday shopping season is right around the corner, and it's arguably the most important time of the year for many retailers. So, how is the holiday season shaping up? According...

byStartupNation

October 29, 2020

WJR Business Beat with Jeff Sloan: Amazon’s Effect on Small Business (Episode 133)

Is Amazon a friend or foe to small business in America? The answer is... both. During Amazon's two-day Prime Day this year, sales rose nearly 60 percent over last year to $3.5 billion or more in sales...

byStartupNation

October 22, 2020

WJR Business Beat with Jeff Sloan: Customer Service is the Key to Business Success (Episode 131)

On this morning's WJR Business Beat, Jeff talks about the importance of customer service, and how you can convert a one-time customer into a regular, loyal customer who will become a brand ambassador. Tune in...

byStartupNation

October 16, 2020

How Startups Can Compete with E-Commerce Giants Amid the Pandemic

It comes with little surprise that as the pandemic grows, the demand for safe, one-stop online shopping options grows, as well. The numbers reported by big-box retailers reflect this logic. Target reported the strongest quarterly...

byJared Mitchell

October 10, 2020

WJR Business Beat with Jeff Sloan: Surge in Mobile Gaming Continues (Episode 123)

On this morning's WJR Business Beat, Jeff talks about another business sector that has benefited greatly from the COVID-19 crisis: mobile gaming. In 2018 we spent around $55 billion, but in 2019, we approached $62 billion...

byStartupNation

September 25, 2020

WJR Business Beat with Jeff Sloan: Key Expectations of Consumers During the Holiday Shopping Season (Episode 120)

On today's Business Beat, we're already starting to think about the holiday shopping season, and if you're a merchant, you need to begin preparations now in order to meet the new normal of customer expectations....

byStartupNation

September 22, 2020

What Many SaaS Startups Get Wrong About Freemium

Freemium is an extremely popular pricing model for software products, and on paper it looks ideal. The theory is that you’ll entice new customers with a free subscription and withhold certain features for the paid...

byJurg Benders

September 8, 2020

Why Now is the Right Time to Pursue Earned Media

The COVID-19 pandemic has slowed activity for small businesses nationwide, as social distancing and quarantine continues, and consumers’ wallets have taken a serious hit. But that does not mean that entrepreneurs should stop developing relationships...

byDaniel P. Simon

August 17, 2020

Why Startups Need a Strong Digital Presence When Entering the Next Normal

Entrepreneurs have long been known as a courageous bunch, and this group is leading the pack when it comes to adapting to the “next normal,” whatever (and whenever) that may be. With the coronavirus pandemic,...

byMeredith Schmidt

August 5, 2020

5 Reasons for Shopping Cart Abandonment (and How to Reduce it)

Online shopping has been a convenient commerce alternative for a little over the past two decades, and as many retailers in the past months have had to temporarily close their stores due to COVID-19, the...

byLuke Heinecke

August 3, 2020

WJR Business Beat with Jeff Sloan: Online Car Sales are Becoming the New Normal (Episode 92)

On today's WJR Business Beat segment, Jeff talks about a story with roots right here in the Detroit region. A study of recent car buying trends by researchers at Cars.com suggest that dealerships' transition to...

byStartupNation

July 30, 2020

How Startups Can Leverage SEO on a Budget During an Economic Downturn

One of the fondest memories of my career path began with watching ABC's “The Bachelor” with my wife. I remember when contestant Andy Baldwin was named the next Bachelor. When I looked him up, I...

byDamon Burton

July 21, 2020

WJR Business Beat with Jeff Sloan: Detroit’s Own StockX is Booming (Episode 86)

On today's WJR Business Beat, Jeff shares the exciting news (initially reported in DBusiness magazine) that Detroit's own StockX is booming, despite most brands taking a hit during the COVID-19 pandemic. StockX launched in 2016 and offers...

byStartupNation

July 16, 2020

WJR Business Beat with Jeff Sloan: Convenience is Key Driver of E-Commerce Sales (Episode 85)

On this morning's WJR Business Beat, Jeff discusses a study just released by Avionos, Who Wins Where, which provides lessons and insights for e-commerce brands. The study reports that the COVID-19 outbreak has accelerated changes in...

byStartupNation

July 15, 2020

WJR Business Beat with Jeff Sloan: Candy Sales Increasing (Episode 82)

On today's WJR Business Beat segment, Jeff shares a story of sweet success: according to Koupon, candy sales are up! While trips to the stores have decreased around 12 percent, candy sales are growing at...

byStartupNation

July 10, 2020

10 Tips to Optimize Your Online Store for More Leads and Sales

We can expect online shopping to continue growing this year and beyond, especially as consumers are increasingly looking for more convenience and better options during the COVID-19 crisis. Even Statista predicts that the e-commerce industry...

byKevin Payne

July 7, 2020