The StartupNation Blog Trends, tips and real-life anecdotes from industry experts

Archive for “Grow Your Business”

Your Greatest Challenge

Your Greatest Challenge Today’s Quote: “The greatest challenge you face will probably not be the technical side of your job (your expertise), but rather interacting with other people.” (Shirley Tayor, American author and Speaker)   Over the years I have had the opportunity to work with a wide variety of clients. Here in southeast Michigan [...]

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How to Market an App

Simple Steps To Market an App With more than one million apps available for download in the App Store, and Google Play Store, developers have to work hard to get their app to stand out from the crowd. There are many factors involving the optimizing for App Store searches that can make it difficult for [...]

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Does Your BtoB Content Stink?

Your writing is great… that’s what you think! Are you happy with all of the marketing content your business is producing? If so, it’s time for a review. Yes, I know you have many responsibilities as a business owner, and you may place your content near the bottom of the “To Do” pile. But your [...]

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Thought for a Bad Day

Thought for a Bad Day Today’s Quote: “There are people who would love to have your bad days.” —Author Unknown Thought for a bad day: A few weeks ago I visited my family physician. I was having a difficult time with a challenging bug affecting a lot of people. My symptoms included sneezing, sinus congestion, [...]

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Offline Networking: An Essential for Entrepreneurs

5 Reasons Offline Networking is Essential for Entrepreneurs Professional networking has always been an important mainstay of business conduct. It helps us meet the people who can get us jobs, it gives us sales opportunities when we’re trying to grow, and it gives us new partnerships when we need more manpower or broader capabilities to [...]

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Small Business Success | Company Performance

What’s Your BtoB Content Strategy?

It’s time to turn all of that copy into sales via content strategy! News flash. It’s 2015 and time to use your BtoB content to get the best results possible. Sure, you have great blogs, expert insights, social-media posts, articles, newsletters, and more. You have pages and pages of online copy. Your website offers value [...]

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The #1 Relationship Destroyer

The #1 Relationship Destroyer Today’s Quote: “You can’t judge my choices without understanding my reasons.” —Author Unknown Without question, judging others and being critical is one of the most common reasons people give when they talk about unsatisfying or destructive relationships. Unfortunately, this happens daily to some degree, to most of us. A key reason [...]

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Niche Marketing

Carry Your Message Throughout Your Business

Your Message and Your Unique Value Proposition Welcome back to the blog series, “Change Your Message,” and getting to work with Tip 3, “Carry Your Message Throughout Your Business.” (If you missed our last post or simply need a refresher click here!), now on to today’s post! Have you downloaded Olga Mizrahi’s UVP Worksheet? You’ll [...]

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Niche Marketing

Write Out Your Unique Value Proposition

Ready? Here we go! Let’s write out your Unique Value Proposition Welcome back to the blog series, “Change Your Message,” and getting to work with Tip 2, “Write Out Your Unique Value Proposition.” (If you missed our last post or simply need a refresher click here!), now on to today’s post! Have you downloaded Olga [...]

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Is Your Business Ready to Spring Forward?

Are your processes, BtoB and BtoC content and team ready for sales to flourish? It’s finally time to spring forward. You are more than ready to shed the winter doldrums and get your business fired up for the warmer months ahead. But how exactly do you spring forward for the best results? Well, here are [...]

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The Dark Side of Smartphones

The Dark Side of Smartphones Today’s Quote: I like to hang out with people who make me forget to look at my phone. Although the smartphone is one of the most amazing devices ever invented, it does have a dark side. Walk into any restaurant and you’ll see people out to eat as a family, [...]

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Customer-Services

5 Ways to Find New Customers Fast

Time to Boost Sales without Spending a Fortune! As a small business owner, you are probably always thinking about your sales quotas and new customers. With all of your marketing, accounting, and other, responsibilities, the whole process can be overwhelming. But it’s time to step back and take a more simple approach. Here are… 5 [...]

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Success and Failure

It has been over two decades since I started my first company at age 25. My early years in business were emotionally draining. I wrestled with every decision, second guessing whether it was the right move. I had personified my company; if the business failed then I was a failure. Unfortunately, I was more motivated [...]

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Small Business Success | Company Performance

3 Simple Tips to Start Using Content Strategy to Your Advantage

What is Content Strategy? 3 Tips to Make Your Business Words Boost Sales According to the Content Marketing Institute’s “BtoB Content Marketing 2015 Benchmarks, Budgets, and Trends—North America,” “70% of B2B marketers are creating more content than they did one year ago.” And for good reason. Good content increases online awareness, brings people to your [...]

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How to LOVE what you are doing again!

If you don’t LOVE your business anymore, take this Valentine’s Day weekend to make some changes! It’s almost Valentine’s Day… time to think about the people and things you love. With this in mind, how much do you “love” what you are doing? If there are certain aspects of your business that you just don’t [...]

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300 Free Tools for Entrepreneurs & Tech Startups

Attention Tech Startups & Fellow Entrepreneurs: As a Startupologist There Is Nothing Better Than Finding Free Stuff Made By Awesome People! Special thanks to all the bloggers and web content curators that spread the word about new tools, tips and tricks for bootstrappers. This list was curated from +50 tech blogs & websites such as [...]

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Tips to Avoid PR Scams

Learn how to stop wasting time, money and resources The phone rings and it’s a producer who wants to speak to the CEO of your company right away. You think it’s a media call, drop everything and listen to what the person on the other end of the line has to say. Wow! It sounds [...]

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Supercharge Your Business!

Sales slow? Bored? Want a change? Read on… If you own a business, you are probably wearing numerous hats and running around like a crazy person to meet all of your responsibilities and deadlines. This year is brand new… are you already exhausted? How are sales going? If any of this sounds familiar, you are [...]

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