The StartupNation Blog Trends, tips and real-life anecdotes from industry experts

Archive for “Find Funding”

Get the Word Out Now!

I don’t know about you, but I’ve seen an increase in small-business marketing budgets in the last few weeks.   More small businesses are realizing that they need to market and promote their services more than ever to get their piece of the consumer’s shrinking budget.   After all, if you don’t get your name [...]

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The Small Business Professor Gives Insights on Brother® Small Business Survey

A recent survey conducted by StartupNation’s friends at Wakefield Research for Brother® International, http://bit.ly/cIsNF5, indicated that small business owners “believe that stockpiling their cash now is the best strategy for survival.” The survey also revealed ways that small business owners plan to make their businesses more efficient this year. To find out more, I interviewed [...]

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Ready to Make Media Contact?

After conducting extensive research and preparing your story ideas (discussed in previous blog entries pertinent to our “7 Steps to Successful Public Relations”), the next step is to contact the media. Introduce Yourself. You can start with a press release announcing your new business and call or e-mail the appropriate media member with a simple [...]

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Can a Consultant Save You Cash…and Heartache?

As a bootstrap entrepreneur, I’ve learned there are just some things you don’t cut corners on. My “golden rule” has always been to hire the best Lawyer, Accountant, and Business Consultant you can find, even if you can’t afford it. The truth is you simply can’t afford NOT to.  Running my small business over the [...]

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How to Start Getting Publicity Now

Since we have a fresh new year, I think it’s time to renew some basics about publicity from our “7 Steps to Successful Public Relations.” For example, just because you’re a small business owner, it doesn’t mean that you can’t get great mentions in big, media venues. But how do you get started? Well, first [...]

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