Publisher's Description

I've been in the computer technology industry for more than 30 years. That does not mean I am a dinosaur though. What it does mean is that I have the knowledge and experience to quickly grasp the importance of a new technology and rapidly implement that technology in small and medium size businesses. The latest innovations in Web 2.0 technologies and social media are no exception.

More importantly, I understand how to use these online tools to increase sales and profits for the small business owner. Having a nice website and using Facebook are not enough to position a business for growth and expansion. A business owner must also understand the roles these tools play in the overall marketing strategy and day-to-day business operations. This is where my experience and expertise will help any business grow.

My business travels and conversations with small independent business owners throughout the United States have caused me to refocus my efforts. I have turned my attention and efforts into extending the power of 'online community marketing' to local independent business owners so they can effectively and profitably compete with the big-box stores in their community. After all, the local independent business owner is the true life blood of every community.