Business Blogs: Trends, tips, and real-life anecdotes from industry experts.

Foursquare is currently one of the most popular service that combines social networking and location-based services. Launched in spring 2009, it includes businesses in more than 100 cities across the United States with more than 300,000 users.

I didn’t like Twitter at first. I thought it was random, and stupid, and a waste of time, and so right after I first signed up I deleted my account.
But after a while I kept hearing the testimonials from people who loved Twitter and so I thought I would give it another shot. I’m glad [...]

I recently read a fabulous article about social media marketing for dentists by Dr. Jason Lipscomb.

The article states that dentists have been very slow in adopting social media as a tool for marketing their practice, preferring to stick with traditional marketing methods, such as direct mail, because that’s what’s always worked. However, the traditional marketing methods aren’t working so well anymore. Here’s why medical practices need to rethink their social media policy.

Many experts say that you should give your customers what they need. But forget about that. If her mom had offered Sarah toothpaste she would not have wanted it, even though she has a need for it daily. The same is true with our customers. What kid (or adult) wants what he or she needs? Not me! I don’t want what I need, I want what I want! Yes, as a customer, I’m very much like a child.

How did he do it? First and foremost, he focused his energy on two or three types of ideal customers instead of trying to be all things to all people.

Google recently announced that Facebook results will be integrated into real time search results. This means that having a Facebook Fan page can become a huge opportunity for business owners to increase their visibility and get found by new customers. But if you don’t have a Facebook Fan page for your business, you will miss out!

In this post, I’ve compiled a list of 7 Great Tips to market your business using your Facebook fan page. If you don’t know how to get your own Facebook Fan page, however, read this article first: How to create a Facebook Fan Page for Your Business.

Social media marketing is an important tool in your business marketing strategy, and if you’re not connected you absolutely need to be. Here are three reasons why.