Business Blogs: Trends, tips, and real-life anecdotes from industry experts.

I just finished speaking at PINK’s big, “Spring Into Ownership” event in Atlanta about search engine optimization (SEO) copywriting and social media, and one of the biggest questions I received was…
“How many search engine optimization keywords should I use on my Website pages?”
Well, first of all, stop worrying about how many SEO keywords you should use. [...]

You receive hundreds of e-mails, calls, Webinar requests, and more each month about how someone can get you better search rankings on the Internet.
Most of these messages go into your trash with a simple click of the delete button.
After all, all this data is overwhelming, and you need to focus on your work priorities.
You’ll deal [...]

Ok… you worked for hours researching keywords, and you have a good list of SEO keywords to use.
Now, what do you do with your list?
Well, it’s time to get organized.
Create an Editorial Calendar.
You’ve probably seen the editorial calendars that media venues use to organize their publications for the upcoming months.
It’s basically a big calendar used [...]

Now that warmer weather is upon us, you may want to increase sales now so you can enjoy more time away from the office this summer.  With this in mind, here are three actions you can take right now to start making more money from your business:
1. Update Your Website.
Now, I’m not talking about spending [...]

I don’t know about you, but I’ve talked to many, small business owners who are really watching their budgets closely and saving as much money as possible.
With this in mind, it can be more difficult to get to customers  to use your products and services.
Yes, competition may be tough, but if you know how to [...]

As an entrepreneur, you are probably bombarded with e-mail messages every day with someone telling you how they “get your site to the top of the search engines.” Well, if you’re like most business owners, you don’t have the money to pay for a search engine optimization (SEO) service.
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Well, SEO does not need to be [...]

You realize that your site is not showing up in the search engines for your top keywords, and your competition is stealing your sales. It’s time to hire a search engine optimization (SEO) specialist to help you rank higher online.
But before you hand out your hard-earned cash for SEO services, beware! There are many scam [...]

Congratulations! You turned your idea into a business, and it’s time for the big launch. Now, you have public relations activities, SEO copywriting, marketing, social media, and other, activities to handle.
It can be overwhelming… especially, if you are working with a small team.
Well, don’t worry. All you need is some organization and to…
Create an Action [...]

Chocolate. Jewelry. Cards. Ethical Roses.
Ahhhh. All nice things for Mother’s Day…
Wait, ethical roses? What the heck is an “ethical rose”?
Well, that’s exactly what I thought when I was driving home from a meeting and listening to a very interesting radio spot.
According to the announcer, we need to buy “ethical roses.” No, a dozen roses from [...]

Your Website is up and running, and you love it.

But, what do your customers think?
If your site traffic is low (check your Google analytics to find out), it’s time to take a closer look at your site.
The good news is, you can make a few, free changes that result in drastic improvements. To start, [...]