Business Blogs: Trends, tips, and real-life anecdotes from industry experts.

Ugh! I just had a long conversation with another small business owner who was ripped off by several, search engine optimization (SEO) firms.
I hear this all the time, and it breaks my heart. As a fellow entrepreneur, I know how important it is to get value out of all the services you purchase.
How about you? [...]

Search Engine Optimization, or SEO, is essential if you want to get the most traffic possible to your site. However, you may be a little fearful of spending too much and seeing little results from your efforts.
To avoid any scary surprises, here are three tips to help you keep your SEO program on track:
1. Do [...]

Are you getting ready to launch a big, Google Ad campaign just because you think it might work? Well, it may be just what you’re company needs to boost online awareness.
But before you begin your pay-per-click (PPC) campaign as part of your search engine optimization (SEO) process, there are three main questions to ask yourself:
1.    [...]

Ok. Be honest.
When is the last time you updated your Website?
I know that you have many, other priorities. But, if your Website is old, you are losing customers! After all, who wants to look at the same old data all the time?
And I’m not talking about drastic, expensive changes. I’m talking about quick updates [...]

Are you staring at a blank screen ready to write some search engine optimization (SEO) copy for your Website?
Hold on!
You need a call-to-action for your SEO copy first!
Before you start writing, you should know exactly what you want site visitors to do on that page of your Website.
Do you want them to register for your [...]

In a recent blog, I focused on how it’s important to provide value to your customers in your search engine optimization (SEO) copywriting efforts. You can ask your customers what they want via surveys to get some good information, but there is also another way to get information from your customers.
Uncover SEO Secrets with These [...]

Google’s Panda Update has caused quite a stir in the search engine optimization (SEO) world. Basically, Google changed it algorithm so that the Websites that provide value rise to the top of search-engine listings.
And the content farms posting articles, Website pages, blogs, etc. filled with massive amounts of will be penalized.
While this update is not [...]

In past entries, I’ve talked about how SEO (search engine optimization) copywriting is all about providing value to your customers.
Well, the number one way to do that is to give your customers what they want.
And how do you do that?
Ask them!
Find a free and simple tool like Survey Monkey, Zoomerang or another service to offer [...]

Ahhh.
You are finished with your search engine optimization (SEO) keyword research and ready to write.
You turn on your computer and stare at the monitor.
You write a few words. “No. That doesn’t sound right.”
Delete.
You stare at the monitor a little longer. You’ve got nothin’.
Then, it hits you. Ugh! Writer’s block!
Has this happened to you?
Don’t worry. You [...]

Are you using some search engine optimization (SEO) keywords on your site but not seeing results?
Well, how much research did you do in advance?
Research is the Secret to SEO Success!
As an entrepreneur, the last thing you want to spend time on is search engine optimization on your site so you:
Develop a list of SEO keywords [...]