Business Blogs: Trends, tips, and real-life anecdotes from industry experts.

3 Questions To Ask About Your Current, PR and SEO services
I get many referrals from business owners who spent a fortune on a top, PR firm or search engine optimization, SEO, services without seeing any results. They spent a lot of money purchasing “well known” services, and now they are weary of hiring another professional [...]

Today’s technology allows small businesses to build awareness online cost-effectively. Traditional public relations (PR) activities such as developing story ideas, talking to media members and promoting various events are important. But if you are not combining these activities with technological advancements, you are missing out on excellent opportunities to build buzz and increase sales.
You can [...]

Find out!
When new people visit your Website, what’s the first thing they see and click on? If you don’t know, it’s time to find out.

Check your Google Analytics and see what is going on. This is important. Why? While you may think you have a great Website packed with information for your customers and [...]

Organic SEO Offers a Competitive Advantage

People often ask me to set up their SEO pay-per-click advertising strategies and campaigns. But one of the first things I ask is…

What about organic SEO?
Organic search engine optimization (SEO) is when you get a lot of people to visit your site without paying for advertising. However, many businesses ignore [...]

The search engine optimization (SEO) world is always talking about the latest, search engine update. For example, Google recently stated that they see about three billion searches go on every day so their latest algorithm update could potentially affect over 20 million queries!

With this information, what are you supposed to do with your SEO [...]

The kids are back at school, and you are settling into a regular work-schedule for the fall. With this in mind, it’s time to think about your SEO processes and make improvements now… before the onslaught of year-end work and the holidays hit.
With this in mind, ask yourself these questions:

How are your SEO keywords doing?

If [...]

Many new business owners often ask me what they need to do to their site so that they show up at the top of the search engines. They usually want a quick answer, but the truth is…
Search Engine Optimization (SEO) is a Never-Ending Process.

If you want your site to be at the top of the [...]

Are you getting all you can out of your SEO, search engine optimization efforts, right now? Here is a quick checklist of the things you need to make your search engine optimization activities a success:
1. Provide great content.
Offer your customers tips, insights and stories they can actually use. And be sure to use your top [...]

If you are a good search engine optimization (SEO) copywriter, then you probably spend hours crafting the perfect message and placing the appropriate keywords in just the right place. You care about the message and providing value to your client and their customers.
But are you too close to your copy and wasting time in the [...]

Did you notice that your site rankings went up or down right around April 24th? That’s because Google changed things again with their “penguin update.” They are really cracking down on sites built solely for search engine optimization (SEO) purposes.
But there is no need to worry. If you follow a few simple rules that I’ve [...]