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Overwhelmed with SEO Options?
There are many choices available when it comes to search engine optimization, or SEO, and you probably have many questions:
Should you do your own SEO or hire a firm?
Is SEO worth it?
Will you be able to get to the top of the search engines?
With all of the services, tips, articles, expert insights, [...]
Are you an entrepreneur handling every aspect of your new, small business? If so, you are probably writing all of your marketing materials and Website copy.
While you may not be able to afford a professional, search engine optimization (SEO) copywriter yet, there are some things you can do to improve your copy… and they won’t [...]
On your mark, get set, go!
The alarm clock buzzes. You do your morning ritual, and it’s time to get back to work… but hold on just a minute…
Are you starting off where you left off in 2011, or do you have new and specific, public relations (PR) and search engine optimization (SEO) goals [...]
“Melanie, I’d like to add you to my professional network on LinkedIn.” Of course you would.
But who are you?
How many of these invitations do you receive?
Well, LinkedIn, www.linkedin.com, is a great, social-media tool for networking, staying in touch with key contacts and more. But if you just send out random invitations, you are not using [...]
Ugh! I just had a long conversation with another small business owner who was ripped off by several, search engine optimization (SEO) firms.
I hear this all the time, and it breaks my heart. As a fellow entrepreneur, I know how important it is to get value out of all the services you purchase.
How about you? [...]
Search Engine Optimization, or SEO, is essential if you want to get the most traffic possible to your site. However, you may be a little fearful of spending too much and seeing little results from your efforts.
To avoid any scary surprises, here are three tips to help you keep your SEO program on track:
1. Do [...]
Are you getting ready to launch a big, Google Ad campaign just because you think it might work? Well, it may be just what you’re company needs to boost online awareness.
But before you begin your pay-per-click (PPC) campaign as part of your search engine optimization (SEO) process, there are three main questions to ask yourself:
1. [...]
Ok. Be honest.
When is the last time you updated your Website?
I know that you have many, other priorities. But, if your Website is old, you are losing customers! After all, who wants to look at the same old data all the time?
And I’m not talking about drastic, expensive changes. I’m talking about quick updates [...]
Are you staring at a blank screen ready to write some search engine optimization (SEO) copy for your Website?
Hold on!
You need a call-to-action for your SEO copy first!
Before you start writing, you should know exactly what you want site visitors to do on that page of your Website.
Do you want them to register for your [...]
In a recent blog, I focused on how it’s important to provide value to your customers in your search engine optimization (SEO) copywriting efforts. You can ask your customers what they want via surveys to get some good information, but there is also another way to get information from your customers.
Uncover SEO Secrets with These [...]
