Business Blogs: Trends, tips, and real-life anecdotes from industry experts.

It is common practice to set New Year’s resolutions in our personal lives, but how often do we do it for our business? Here are 28 Small Business Marketing Resolutions for the New Year that will inspire you to write your own.

Recently I asked small business owners to share the “one marketing thing” that has made the most difference for their business. I received some fantastic responses that range from practical to creative. Here are 31 of the best marketing “things” that have generated the most customers and leads for these businesses.

If you’re a business owner looking for some creative marketing ideas, you’ve come to the right place. Let me tell you something- If it’s being talked about on the news or on the Internet, then your customers are talking about it too. Become a part of the conversation with your out-of-the box marketing ideas and you’ll turn your business into a customer magnet.

Chocolate. Jewelry. Cards. Ethical Roses.
Ahhhh. All nice things for Mother’s Day…
Wait, ethical roses? What the heck is an “ethical rose”?
Well, that’s exactly what I thought when I was driving home from a meeting and listening to a very interesting radio spot.
According to the announcer, we need to buy “ethical roses.” No, a dozen roses from [...]

You just spoke to a top reporter with a major publication,
and the feature story is due out in one month…
so what do you do now?
Well, I’m sure you would like to yell it from the
rooftops and tell everyone you know. But before you
do, here are three things to keep in mind after an interview:
1. Keep [...]

If you are a new entrepreneur, one of the best ways to start building buzz is by contacting local media-members.
This way, you can practice your pitching skills with a smaller venue and begin creating media relationships to help your business grow.
But how do you start your publicity efforts?
1.      Research.
First, you want to read the local [...]

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Woo Hoo! It’s the New Year. Did you make a resolution
to lose weight, stop smoking, or get in better shape this
year?
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Maybe you want to start your own business?
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Well, as most of you know, it can be very difficult to
keep a resolution. I always like to think of resolutions
as long-term “goal setting” [...]

How was your Halloween? Was it as scary as your current, publicity activities?
Well, if you’ve had bad publicity experiences in the past and are afraid to move forward, don’t be!
After hearing from many entrepreneurs who were “taken” by a big agency or just didn’t have the money to pursue PR activities, I decided to write [...]

If you have an idea for a new product based on your personal experiences, you should definitely look into creating it.
Just look at today’s interview.
After having a difficult time finding a piece of clothing that would give her the ability to “manage” her cleavage in comfort at work, Julie Crotty quit her job, conducted [...]

Before I will work with a company on their marketing strategy, I need to make sure that they are of the right mindset. Unfortunately too many business owners have taken to believing certain crazy myths about marketing. Sorry, but I’m here to debunk those myths. Here’s the top 4.