Business Blogs: Trends, tips, and real-life anecdotes from industry experts.

Posts Tagged ‘publicity’

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Every business owner needs to make the most of their marketing dollars and sometimes thinking outside the box can help you do much more with less. Here are 10 great ways to market your business without busting your bank account provided by business owners across the country.

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Mother’s Day is Sunday May 13th, 2012, and is an excellent opportunity to build buzz for your business with some creative marketing! Here are 5 ideas to get you started!

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Recently, I spoke to the CEO of Your Dollar Matters, Inc., http://www.theformtool.com, Bob Christensen. As a successful, small business owner who deals with other entrepreneurs in accounting, case management and HR on a regular basis, he is getting the word out about his business and increasing sales via public relations efforts. Here are his insights…
Why [...]

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Yes! You just started your new business, and customers are starting to arrive at your door and visit your Website, but you haven’t heard from the media. Why aren’t they calling you? Well, here are…
The Top 3 Reasons Why The Media Is Not Calling You

They won’t unless you call them.

Have you reached out to media [...]

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It is common practice to set New Year’s resolutions in our personal lives, but how often do we do it for our business? Here are 28 Small Business Marketing Resolutions for the New Year that will inspire you to write your own.

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Recently I asked small business owners to share the “one marketing thing” that has made the most difference for their business. I received some fantastic responses that range from practical to creative. Here are 31 of the best marketing “things” that have generated the most customers and leads for these businesses.

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If you’re a business owner looking for some creative marketing ideas, you’ve come to the right place. Let me tell you something- If it’s being talked about on the news or on the Internet, then your customers are talking about it too. Become a part of the conversation with your out-of-the box marketing ideas and you’ll turn your business into a customer magnet.

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Chocolate. Jewelry. Cards. Ethical Roses.
Ahhhh. All nice things for Mother’s Day…
Wait, ethical roses? What the heck is an “ethical rose”?
Well, that’s exactly what I thought when I was driving home from a meeting and listening to a very interesting radio spot.
According to the announcer, we need to buy “ethical roses.” No, a dozen roses from [...]

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You just spoke to a top reporter with a major publication,
and the feature story is due out in one month…
so what do you do now?
Well, I’m sure you would like to yell it from the
rooftops and tell everyone you know. But before you
do, here are three things to keep in mind after an interview:
1. Keep [...]

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If you are a new entrepreneur, one of the best ways to start building buzz is by contacting local media-members.
This way, you can practice your pitching skills with a smaller venue and begin creating media relationships to help your business grow.
But how do you start your publicity efforts?
1.      Research.
First, you want to read the local [...]