Business Blogs: Trends, tips, and real-life anecdotes from industry experts.

Posts Tagged ‘Product placement’

Celebrity Product Placement: The Do’s and Don’ts

Written by: Heather Schuck October 19th, 2009

0 votes

As the “royalty” status of Hollywood stars has risen, so has their effectiveness as key influencers in consumer purchasing behaviors. Celebrity product placement is considered an “influencer-marketing” approach for helping brands increase their competiveness in an increasingly crowded marketplace. Marketers and small business owners can harness that power through strategic product placement opportunities that have [...]

Tags: celebrity marketing, celebrity product placement, celebrity product seeding, entertainment marketing, influencer marketing, Product placement
8 Comments

Blog Categories
- (+)Running a Business (999)
  - Growth Strategies (70)
  - Getting Organized (65)
  - Staying Inspired (56)
  - Measuring Success (36)
  - Employees (33)
  - Doing Green Business (28)
  - Outsourcing (21)
  - Accounting and Financial Management (19)
  - Business Ethics (19)
  - Business Partners (17)
  - Healthcare & Insurance (13)
  - Business Taxes (12)
  - Business Travel (12)
  - Inventory Management (11)
  - Manufacture a Product (11)
  - Minority Businesses (6)
  - Foreign Markets (5)
  - Business Insurance (4)
  - Real Estate (3)
  - Shipping (2)
- (+)Marketing (1948)
  - Public Relations (PR) (289)
  - Advertising and Promotion (249)
  - Online Marketing (244)
  - Email Marketing (145)
  - Grassroots Marketing (101)
  - Marketing Plan (99)
  - Branding Strategy (98)
  - Niche Marketing (89)
  - Business Blogging (68)
  - Direct Marketing (64)
  - Networking (59)
  - Affiliate Marketing (21)
- (+)Home-Based Business (863)
  - Marketing (223)
  - Strategies & Smarts (222)
  - Business Ideas (79)
  - Home Office (72)
  - Finance (20)
  - Taxes (7)
- (+)Business Planning (572)
  - Choosing a Business Idea (118)
  - Market Research and Analysis (48)
  - Writing a Business Plan (41)
  - Business Structure (39)
  - Strategic Partnerships (37)
  - Business Startup Costs (26)
  - Legal (26)
  - Mentors and Advisory Boards (24)
  - Exit Strategy (7)
- (+)Life Planning (783)
  - Work-Life Balance (161)
  - Inspiration to Start Up (108)
  - Dealing with Stress (63)
  - Young Entrepreneurs (61)
  - Social Entrepreneurship (60)
  - Write a Life Plan (49)
  - Starting a Business after Retirement (46)
  - Taking Time Off (36)
  - Hate My Job (31)
  - Business Failure (23)
  - Personal Finances (14)
- (+)Web-Based Business (413)
  - Search Optimization (109)
  - Web Site Promotion (66)
  - Building a Web Site (50)
  - eCommerce (44)
  - Smart Web Solutions (25)
  - Site Analytics (13)
  - Search Advertising (7)
- (+)Business Financing (216)
  - Bootstrapping (57)
  - Finding Funding (21)
  - Angel Investors / Venture Capital (15)
  - Bank Financing (14)
  - Growth Capital (10)
  - Business Grants (3)
- (+)Sales (202)
  - Sales Strategy (51)
  - Customer Service (49)
  - Sales Proposals (6)
- (+)Business Technology (190)
  - Software (38)
  - Mobile Communications (22)
  - Hardware (13)
  - Security (10)
  - Integrated Systems (9)
  - Networks (4)
- (+)Business Models (501)
  - Online Business (76)
  - Social Entrepreneurship (76)
  - eBay Business (71)
  - Family Business (50)
  - Franchise Business (46)
  - Choosing a Business Model (42)
  - Part-Time Business (42)
  - Brick-and-Mortar Business (14)
  - Multi-Level Marketing (12)
- (+)Inventing (311)
  - Market Your Invention (150)
  - Protect an Idea (35)
  - Patents and Trademarks (33)
  - Prototyping (27)
- (+)StartupNation Insider Information (11)
  - Website Development (4)
- Uncategorized (1)
Archives
- (+) 2013 (25)
  - May 2013 (4)
  - April 2013 (4)
  - March 2013 (3)
  - February 2013 (5)
  - January 2013 (9)
- (+) 2012 (126)
  - December 2012 (7)
  - November 2012 (13)
  - October 2012 (17)
  - September 2012 (13)
  - August 2012 (6)
  - July 2012 (6)
  - June 2012 (7)
  - May 2012 (8)
  - April 2012 (10)
  - March 2012 (11)
  - February 2012 (15)
  - January 2012 (13)
- (+) 2011 (184)
  - December 2011 (9)
  - November 2011 (15)
  - October 2011 (15)
  - September 2011 (12)
  - August 2011 (17)
  - July 2011 (11)
  - June 2011 (18)
  - May 2011 (13)
  - April 2011 (17)
  - March 2011 (25)
  - February 2011 (19)
  - January 2011 (13)
- (+) 2010 (150)
  - December 2010 (13)
  - November 2010 (9)
  - October 2010 (11)
  - September 2010 (13)
  - August 2010 (6)
  - July 2010 (11)
  - June 2010 (13)
  - May 2010 (15)
  - April 2010 (14)
  - March 2010 (11)
  - February 2010 (10)
  - January 2010 (24)
- (+) 2009 (304)
  - December 2009 (15)
  - November 2009 (9)
  - October 2009 (12)
  - September 2009 (16)
  - August 2009 (17)
  - July 2009 (21)
  - June 2009 (24)
  - May 2009 (48)
  - April 2009 (49)
  - March 2009 (37)
  - February 2009 (26)
  - January 2009 (30)
- (+) 2008 (424)
  - December 2008 (20)
  - November 2008 (29)
  - October 2008 (60)
  - September 2008 (67)
  - August 2008 (65)
  - July 2008 (64)
  - June 2008 (50)
  - May 2008 (26)
  - April 2008 (10)
  - March 2008 (13)
  - February 2008 (18)
  - January 2008 (2)
- (+) 2007 (280)
  - December 2007 (8)
  - November 2007 (11)
  - October 2007 (9)
  - September 2007 (14)
  - August 2007 (24)
  - July 2007 (33)
  - June 2007 (32)
  - May 2007 (45)
  - April 2007 (43)
  - March 2007 (27)
  - February 2007 (18)
  - January 2007 (16)
- (+) 2006 (220)
  - December 2006 (5)
  - November 2006 (8)
  - October 2006 (9)
  - September 2006 (16)
  - August 2006 (13)
  - July 2006 (16)
  - June 2006 (22)
  - May 2006 (19)
  - April 2006 (27)
  - March 2006 (38)
  - February 2006 (30)
  - January 2006 (17)
- (+) 2005 (142)
  - December 2005 (13)
  - November 2005 (17)
  - October 2005 (11)
  - September 2005 (11)
  - August 2005 (16)
  - July 2005 (16)
  - June 2005 (18)
  - May 2005 (25)
  - April 2005 (6)
  - March 2005 (9)
Meta

Business Blogs: Trends, tips, and real-life anecdotes from industry experts.

Posts Tagged ‘Product placement’

Celebrity Product Placement: The Do’s and Don’ts

Blog Categories

Archives

Meta