Business Blogs: Trends, tips, and real-life anecdotes from industry experts.

It’s always nice to see a traditional business go online and be successful. That’s what happened to Dr. Dhavid Cooper and Guy Hodgson of FramesDirect.com, www.framesdirect.com. They moved the process of buying eyeglasses and sunglasses from a brick-and-mortar location into an online success, selling over 1,000,000 pairs of glasses since 1996. Let’s find out how [...]

Now that summer is coming to a close and you’ve started your fall schedule with the kids back in school, are you ready to get going to increase sales at your business?
Well, if you’d like to get a new client right away, here are three tips that might help:

1.    Ask!
Make a list of all of [...]

If you are an entrepreneur or just trying to get some publicity for a new business and haven’t had any luck with reporters, you may want to stop and review your process. There are three, key things to do before pitching a media member.

Conduct research.

Are you just sending a press release or a generic pitch [...]

Are you getting all you can out of your SEO, search engine optimization efforts, right now? Here is a quick checklist of the things you need to make your search engine optimization activities a success:
1. Provide great content.
Offer your customers tips, insights and stories they can actually use. And be sure to use your top [...]

Are you an entrepreneur who is stressed out about work and getting projects done on time? Check out these three, simple tips to help you get back on track… fast!
1. Work extra hours at strange times.
If you are a morning person, try to get up one hour earlier and start working. If you are a [...]

If you are worried about finances and slow sales at your business, it’s not the time to reduce your PR, SEO and marketing budgets. It’s time to increase them!
While these areas may not seem important to the core of your business, it’s essential to put more money, time and effort into them… especially when times [...]

It’s right in the middle of summer and time for fun in the sun. As you eat some barbeque, visit the beach and spend time outdoors with family and friends, the last thing you want to do is think about work. However, there are three, simple things you can do over the weekend that will [...]

While many new entrepreneurs still think “PR” means “press release” instead of “public relations,” or that public relations is all about sending out press releases, this is only a small part of the big picture.
Today, public relations represents getting your message out to the right people at the right time in the right format… and [...]

Every day, there seems to be some kind of new technology or app out there to help you run your business.
This one will increase productivity.
That one will help your customers find your business online.
Yet, another one will help you save time and money.

As a new entrepreneur, it can be impossible to keep track of all [...]

Did you notice that your site rankings went up or down right around April 24th? That’s because Google changed things again with their “penguin update.” They are really cracking down on sites built solely for search engine optimization (SEO) purposes.
But there is no need to worry. If you follow a few simple rules that I’ve [...]