Business Blogs: Trends, tips, and real-life anecdotes from industry experts.

Posts Tagged ‘PR’

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Save Money and Get Better Results with your PR Efforts
If you look on the Internet, you will see some horrible press releases. And the businesses that distributed them probably thought they would be inundated with media and sales inquiries as soon as the press releases went live. Has this happened to you? If so,

Are You [...]

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We all know that communicating with your associates, customers and team members is a key to success, but with taxes, events, monthly meetings, and everything else going on at your organization right now, your communications efforts may be lagging.
Here are three, key questions to ask yourself to help stay on track with your business goals.
1. [...]

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February is already here, and it’s time to see how your Website is doing so far this year.
If they are not going well…
Find out what is happening.
Is site traffic down because you have broken links?
Perhaps, your target-market wants different copy?

Look at your analytics and find out what is going on. If you see broken [...]

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Today’s technology allows small businesses to build awareness online cost-effectively. Traditional public relations (PR) activities such as developing story ideas, talking to media members and promoting various events are important. But if you are not combining these activities with technological advancements, you are missing out on excellent opportunities to build buzz and increase sales.
You can [...]

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Find out!
When new people visit your Website, what’s the first thing they see and click on? If you don’t know, it’s time to find out.

Check your Google Analytics and see what is going on. This is important. Why? While you may think you have a great Website packed with information for your customers and [...]

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It’s that time of year when things are crazy. You are probably slammed at work trying to finish year-end projects while preparing for the holidays. But don’t let all of your work get in the way of enjoying this special time of year. To enjoy the holiday season more, here are a few tips…

•    Review [...]

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Organic SEO Offers a Competitive Advantage

People often ask me to set up their SEO pay-per-click advertising strategies and campaigns. But one of the first things I ask is…

What about organic SEO?
Organic search engine optimization (SEO) is when you get a lot of people to visit your site without paying for advertising. However, many businesses ignore [...]

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The busy, fall season is here, and it’s time to focus on your priorities for the rest of the year. Here’s a quick list of questions to ask:
What are your site analytics telling you?
Review your most popular content, and make a note to add more of this to your site. If you are not getting [...]

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Have you ever heard the quote, “If it weren’t for people, business would be easy?” Running a successful business is all about dealing with different personalities to accomplish specific goals. And this is often much easier said than done.
Well, instead of increasing your blood pressure and letting these people get to you, here are a [...]

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The busy, fall months are here, and you are probably inundated with upcoming, holiday promotions and year-end issues… not to mention your responsibilities with friends and family. But this is no time to forget about your SEO (search engine optimization) activities. Instead, take a few minutes to think about these three, tips:
1. Think Action!
When writing [...]