Business Blogs: Trends, tips, and real-life anecdotes from industry experts.

There is a downside to going guerrilla. Here are four things that you should know about guerrilla marketing, before your begin.

We asked 29 business owners the following question: “If you would have known then what you know now, what would you have done differently and why?” Their answers are not only insightful, but inspiring. Find out what they have to say…

The best way to get 2012 off to a great start is to put some thought into your 2012 marketing plan outlining where you want to go and how you plan to get there. Here are 5 tips for preparing your 2012 marketing plan from small businesses like yours.

Have you ever spent a lot of money on a traditional (print, television, radio) advertisement for your business and have it not work? Here’s what you need to know about advertising before you spend another dime.

What is the biggest marketing challenge that you have in your business? According to a survey by Marketing Sherpa, 78% of businesses say that their biggest marketing challenge is generating high quality leads. What marketing strategy is the best at accomplishing that goal? The answer is not what you think.

I love writing. No, let me put it another way, I love words. Writing is the one skill that I am grateful for. Yet, I’m the first to admit that I’m not a great writer, but just an okay one. There are people who take the written word to a whole new level, and while I [...]

How did he do it? First and foremost, he focused his energy on two or three types of ideal customers instead of trying to be all things to all people.

So you’re getting ready to start your own business; have you thought about your marketing plan?