Business Blogs: Trends, tips, and real-life anecdotes from industry experts.

Are you an entrepreneur handling every aspect of your new, small business? If so, you are probably writing all of your marketing materials and Website copy.
While you may not be able to afford a professional, search engine optimization (SEO) copywriter yet, there are some things you can do to improve your copy… and they won’t [...]

Today, the world of public relations (PR) and search engine optimization (SEO) runs at the speed of light. You need to write, optimize, send, and monitor press releases quickly to keep up with news and the competition. In addition, your site needs to have the right SEO keywords and coding in place to be noticed [...]

It’s been months since you did extensive, search engine optimization (SEO) keyword research and added the appropriate tags to your site. Lately, you’ve been focusing on other things like landing pages, newsletters, case studies, and more.
But as you scan the Web one day, you notice that your site is not showing up in the search [...]

Ugh! I just had a long conversation with another small business owner who was ripped off by several, search engine optimization (SEO) firms.
I hear this all the time, and it breaks my heart. As a fellow entrepreneur, I know how important it is to get value out of all the services you purchase.
How about you? [...]

I’ve been working from home for 20 years (not counting the Kool-Aid stands I set up, and the business I had selling rocks door-to- door when I was 8). When I started my first home-based business, technology wasn’t where it is now. I thought I was so cool when my dad [...]

Don’t have much time and need to update your Website?
No worries. Here are three things you can do to add valuable information to your Website in 30 minutes, or less:
1. Add a Link to Cool Information.
Did you just read an interesting article in the newspaper, a news item on an industry site or even a “fun” [...]

What do you know about your site visitors?
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If you are regularly monitoring site analytics as part of your marketing efforts, you are way ahead of the game.
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However, if you are a small business owner who has no time and no idea what your site visitors are clicking on, it’s time to…
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Spend Five Minutes [...]

Today, we talk to small business owner, Cynthia Riddle. Cynthia helped to create Brother Bru Bru’s African Hot Pepper Sauce. Below, she shares her insights on being successful in this competitive industry and provides tips to other entrepreneurs.
Tell us how you got involved with Brother Bru Bru’s African Hot Pepper Sauce.
I had worked for years [...]

Ok. Be honest.
When is the last time you updated your Website?
I know that you have many, other priorities. But, if your Website is old, you are losing customers! After all, who wants to look at the same old data all the time?
And I’m not talking about drastic, expensive changes. I’m talking about quick updates [...]

Launching a seasonal campaign can add value by giving a brand a fresh look and feel, while expanding its personality. Here are a few seasonal branding ideas from some leading companies.