Business Blogs: Trends, tips, and real-life anecdotes from industry experts.

What is the biggest marketing challenge that you have in your business? According to a survey by Marketing Sherpa, 78% of businesses say that their biggest marketing challenge is generating high quality leads. What marketing strategy is the best at accomplishing that goal? The answer is not what you think.

If you market your business online with a Facebook Page, you’ll need to know what the news changes to Facebook Pages means for you. In this post, I’ll go through these new features and what my experiences have been with them so far.

I love writing. No, let me put it another way, I love words. Writing is the one skill that I am grateful for. Yet, I’m the first to admit that I’m not a great writer, but just an okay one. There are people who take the written word to a whole new level, and while I [...]

There are some people who are on Twitter constantly, all day long it seems. And it’s fun to see what they are talking about; just like I’m a fly on a wall. But I ask myself, “How do these people find the time to be on Twitter all day?”

This morning Facebook announced the rollout of the next evolution of Facebook Messages; a platform that is already being dubbed “The Gmail Killer.”

Social media has changed the face of marketing forever. What was once a one-way message pushed from the company to the consumer has become a two-way conversation, requiring both parties to participate. Now your customers have a voice in the marketplace and their voices are loud and clear.

Over the last year or so, location-based services that integrate tightly with mobile phones have been one of main themes watched by the venture world, and for good reason. As we continue moving forward in a world influenced less by mass media and more by our interactions with new technology (social networks, smart phones, etc), [...]

“Social Commerce” is a big buzz word these days. As many continue to talk about merging social media and e-commerce, there is no clear consensus as to what the main driver of social commerce will end up being. Many think its about finding ways to promote and sell products on Facebook, others think its about [...]

I apologize for the outlandish headline, but I don’t really think it’s any more outlandish than crowning Threadless as the sales guru of Twitter.  I’m sure you’ve read some recent press in the media bragging about Threadless being the company to emulate when it comes to monetizing on Twitter. (Read one article from Inc here) [...]

Heather Nolte notified the StartupNation community last week about Facebook’s new offering of vanity URLs (Facebook.com/YourNameHere) for individuals and businesses. Check out her post: Facebook Vanity Username…Get Yours June 13th 12:01am!.
Although any individual and many businesses were afforded the opportunity to secure personalized URLs from June 13th, business pages with fewer than 1000 fans and [...]