Business Blogs: Trends, tips, and real-life anecdotes from industry experts.

If you put time, money and effort into your search engine optimization (SEO) efforts, and they are not working, it’s time to make some changes. When I was a small child, I was taught several lessons to cross a road safely, and these same tips apply to your SEO program:
3 Things to Do Right Away [...]

If you are just starting a business, you are probably overwhelmed with information and a huge, “To Do” list. If you are like me and have been in business for several years, you are probably swamped right now with end-of-year activities.
Well, whether you are a new entrepreneur or a seasoned pro, it can be difficult [...]

Happy Halloween!
Have you added search engine optimization (SEO) keywords to your site but aren’t seeing results?
Did you send out a press release to hundreds of reporters without receive one phone call?
Are you ready to “throw in the towel”?
This may be scary stuff, but don’t stop now!
While you may think you have done what it takes [...]

I have been on the phone since 5:00 a.m., and it’s now 11:00 a.m. I just got a major media-venue to agree to an exclusive story about my client. But, it’s been one hour since I spoke to him, and I haven’t heard back… what gives?
I call him up, and he says he has not received [...]

What do you know about your site visitors?
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If you are regularly monitoring site analytics as part of your marketing efforts, you are way ahead of the game.
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However, if you are a small business owner who has no time and no idea what your site visitors are clicking on, it’s time to…
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Spend Five Minutes [...]

Chocolate. Jewelry. Cards. Ethical Roses.
Ahhhh. All nice things for Mother’s Day…
Wait, ethical roses? What the heck is an “ethical rose”?
Well, that’s exactly what I thought when I was driving home from a meeting and listening to a very interesting radio spot.
According to the announcer, we need to buy “ethical roses.” No, a dozen roses from [...]

Your Website is up and running, and you love it.

But, what do your customers think?
If your site traffic is low (check your Google analytics to find out), it’s time to take a closer look at your site.
The good news is, you can make a few, free changes that result in drastic improvements. To start, [...]

Have you been ripped off by a search engine optimization copywriter (SEO)?
Well, I just heard from another entrepreneur who hired a big, SEO research firm. Unfortunately, things did not go well, and this new business owner needed some help.
With this in mind, I thought it was time for a quick review so here are:

The [...]

Ok. You have a newsletter registration on your home page,
and people have started to sign up.
Great! Now, what do you do?
A.     Sit back and watch who signs up.
B.     Communicate with your new registrants right away.
C.    Send valuable information to your list on a regular basis.
If you answered B and C… Ding, Ding Ding! You are [...]

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Woo Hoo! It’s the New Year. Did you make a resolution
to lose weight, stop smoking, or get in better shape this
year?
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Maybe you want to start your own business?
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Well, as most of you know, it can be very difficult to
keep a resolution. I always like to think of resolutions
as long-term “goal setting” [...]