Business Blogs: Trends, tips, and real-life anecdotes from industry experts.

Yesterday I was invited to attend a speaker series at the Center for Women’s Entrepreneurship featuring Mary Lou Quinlan on the topic of Marketing to Women.  At first, I thought, well, I know everything on thinking like a woman because I am a woman.  Boy, I was wrong, and I gained some huge insight into [...]

Are you writing Website landing pages, e-mails, search engine optimization (SEO) tags, blogs, social media entries, and more on a daily basis? If so, you may be experiencing one or more of the following symptoms:
•    Difficulty turning on the computer to start writing.
•    Endlessly staring at a blank page waiting for inspiration to hit you.
•    [...]

Mother’s Day is Sunday May 13th, 2012, and is an excellent opportunity to build buzz for your business with some creative marketing! Here are 5 ideas to get you started!

You just finished updating your search engine optimization (SEO) with Google’s Panda update, and now you hear that Google is making another update. What do you do?
Well, don’t’ stress out. You have no control over what Google does. But there is one thing you can do to ensure you maintain your top SEO rankings, or [...]

When you work for yourself, the right tools can help you save time and money. Aside from the obvious tools: a computer with plenty of memory, a space-saving All-in-One (link to Brother), shredder and other tools mentioned on Startup Nation, there are other not-so-obvious tools that can help you start and [...]

Recently I read an article on Social Media Today by Steve Olenski entitled ‘Why Women Are the Most Powerful Brand Ambassadors in the World.’  It caught my attention because A) part of my business is representing useful brands that I endorse to multi-tasking, busy moms and B) it is simply true.
The article sites a Lithium [...]

If you are actively involved in your social media activities, then you may have trouble coming up with new and exciting tweets to share with your customers on a daily basis. However, there is a simple fix for this. Remember, social media is about being social and interaction.
When you are not sure what to talk [...]

As a small business owner, you may think it’s impossible to get a big, feature story about your company in one of your favorite publications, especially if you don’t have the money to hire a publicist. And while a publicist has the skills to build buzz and cultivate relationships with the media, it is possible [...]

Small business owners are always on the lookout for that one big marketing idea that will catapult their business into the stratosphere. Here are 9 that will get you started..

Across most of the country, summer, I mean spring has arrived.  After an unseasonably mild winter for many, like me, it seems as though summer is here bright and early.  While I don’t doubt that we may still get some spring rain-filled and cooler days, the heat and sun is prompting an early summeritus season.
This week has [...]