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Have you been ripped off by a search engine optimization copywriter (SEO)?
Well, I just heard from another entrepreneur who hired a big, SEO research firm. Unfortunately, things did not go well, and this new business owner needed some help.
With this in mind, I thought it was time for a quick review so here are:
The [...]
Yes, the economy is ugly.
Yes, customers are tightening their purse strings.
Yes, it’s harder to bring in new sales.
Blah. Blah. Blah. Things are tough for many people
right now, but that’s no reason to just sit back and
wait for things to get better.
It’s time to take action!
No one said being an entrepreneur is easy.
Your business is [...]
I started my Saturday this past weekend with a midwest to westcoast flight. By the time I was over the Rockies, I was so excited to get to work on the new ideas filling my head that I couldn’t WAIT to get off that plane!
I had just finished reading through Josh Linkner’s brand new book, Disciplined [...]
“My site is optimized for the search engines, and it’s not showing up online.”
Yep. I hear this a lot. And unfortunately, I have to tell a lot of entrepreneurs that they just wasted their money.
Maybe you can relate?
Did you just spend a lot of time and money on a search-engine-optimization (SEO) service promising you [...]
Have you ever spent a lot of money on a traditional (print, television, radio) advertisement for your business and have it not work? Here’s what you need to know about advertising before you spend another dime.
Ok. You have a newsletter registration on your home page,
and people have started to sign up.
Great! Now, what do you do?
A. Sit back and watch who signs up.
B. Communicate with your new registrants right away.
C. Send valuable information to your list on a regular basis.
If you answered B and C… Ding, Ding Ding! You are [...]
Finally! Your new small business is up and running, and you
put up the “Open” sign. The only problem is, no customers are
waiting to buy your products and services.
What do you do?
Small Business Public Relations to the Rescue!
It’s time to build buzz by contacting the media, posting SEO press
releases, using social media, and taking part in [...]
Small Business Public Relations – What Is It?
When many entrepreneurs think of public relations (PR), they
think about sending out a press release.
But PR is so much more…
It entails all of the communications you have with the media,
customers, employees, partners, etc.
Why Do You Need It?
By communicating with your customers and the media, you
can share your message, [...]
You have your new Website up and running, and are ready to start bringing in sales.
Perhaps, you spent hours writing the copy yourself?
Or maybe you hired a big, Web company to design a site with all the bells and whistles?
Either way, you are not finished…. unless, you did this one, key step…
Did you have outsiders [...]
Before I will work with a company on their marketing strategy, I need to make sure that they are of the right mindset. Unfortunately too many business owners have taken to believing certain crazy myths about marketing. Sorry, but I’m here to debunk those myths. Here’s the top 4.