Business Blogs: Trends, tips, and real-life anecdotes from industry experts.

Are you getting ready to launch a big, Google Ad campaign just because you think it might work? Well, it may be just what you’re company needs to boost online awareness.
But before you begin your pay-per-click (PPC) campaign as part of your search engine optimization (SEO) process, there are three main questions to ask yourself:
1.    [...]

As I approach my ONE year anniversary of membership in the StartupNation Community, I am consciously taking some time to reflect on the last year! It has been quite a whirlwind in which I literally woke up one morning and started a business (for those of you who do not know, I am an inventor [...]

Are you staring at a blank screen ready to write some search engine optimization (SEO) copy for your Website?
Hold on!
You need a call-to-action for your SEO copy first!
Before you start writing, you should know exactly what you want site visitors to do on that page of your Website.
Do you want them to register for your [...]

Since I’m new here, I’ll introduce myself and give you a brief discription of what we’ll be talking about.
I’ve been working with the creators of StartUpNation since 2001 when I was hired to shoot Rich Sloan doing yoga on the conference room table in the Birmingham Michigan office of the up and coming StartUpNation.  I [...]

According to recent market research, more than 15,000 websites are currently using HubSpot, an all-in-one marketing tool that aims to do for small and medium-sized businesses what full-fledged marketing consultants do for larger companies.
HubSpot strives to have every major marketing feature that small and medium-sized businesses need - Search Engine Optimization (SEO); lead generation, nurturing [...]

Here are 5 reasons that may indicate that you are ready to move up to Salesforce as your contact and lead management (CRM) provider. Ask yourself if these statements apply to your needs. If so, you may want to investigate Salesforce to see if it’s right for your company.
1. You want a system from a [...]

I don’t know about you, but I’ve talked to many, small business owners who are really watching their budgets closely and saving as much money as possible.
With this in mind, it can be more difficult to get to customers  to use your products and services.
Yes, competition may be tough, but if you know how to [...]

You have your cup of coffee, your laptop and a quiet space to work. You are ready to write the copy for your Website. But then, the white screen stares at you.
You have a thought…. No, that’s not good enough… more staring at the screen…
Ugh… writer’s block!
Well, most of us have been there at one [...]

Want to start your specialty product business this year? Then you MUST attend the (SPREE) Specialty Retail Entrepreneur Expo & Conference. Be part of the world’s largest event for the $12 billion specialty retail industry!
No matter if you are a retailer, or prospective entrepreneur looking for the newest concepts, or interested in starting  or [...]

Have you been ripped off by a search engine optimization copywriter (SEO)?
Well, I just heard from another entrepreneur who hired a big, SEO research firm. Unfortunately, things did not go well, and this new business owner needed some help.
With this in mind, I thought it was time for a quick review so here are:

The [...]