Business Blogs: Trends, tips, and real-life anecdotes from industry experts.

To follow up on a previous post requesting feedback on topics and offering to highlight members of the community, I learned of visiblelogic.com. A well-designed message can position your organization, product or service to look unique, capable and strong enough to go head-to-head with any competitor of any size.  That is just what Emily Brackett (founder of Visible Logic) [...]

Referencing my prior post on Creative Capitalism, here is another business with a 1 for 1 model.
A new project by California eco-urban design firm LJ Urban aims to make giving more concrete—quite literally—by matching its sales of homes domestically with funds to build homes in the impoverished African nation of Burkina Faso.

Urban has designed a [...]

To follow up on a previous post requesting feedback on topics and offering to highlight members of the community, I learned of Outspoken Media, Inc.—an internet marketing startup that was founded in January by three women who wanted more for their clients. Partner Rae Hoffman just finished 20th in the recent Startup Mom competition, an [...]

Looks like the Obama’s should have registered their last name to enjoy ongoing royalties. Some interesting examples of halo branding. Where businesses capitolize on the brand elements of another entity. Examples: ATT + TOMs Shoes, Obama Red Wine (below)
Maybe I should pick up some Obama Red to wash down my Freedom Fries…
From Speigel Online:
French Vintner [...]

Recently, I was contacted by a PR firm (Attention) and asked if I would profile Blake Mycoskie on my blog(s). I’m ashamed to say how long it’s taken me to turn this piece around, however seeing the latest ATT commercial featuring Blake after a long day of meetings (at my day job) shamed me into finishing. My [...]

My name is Heather Nolte, and I have enjoyed being a small business owner for the past four years.   My company, Glamajama.com , is a lifestyle clothing company that creates glam-studded clothes for women, toddlers, and babies.  Glamajama has been featured on The Today Show, The Early Show, Oprah, Access Hollywood, Entertainment Tonight, Extreme Makeover: Home [...]