Business Blogs: Trends, tips, and real-life anecdotes from industry experts.

Similar message to my Fish Sticks post about people’s likelihood to do the right thing, if just given the right information….

WorldChanging book review:

“Authored by two Univeristy of Chicago heavy-hitters, Economist Richard Thaler and Law Professor Cass Sunstein, Nudge explores the policy implications of behavioral economics, a field describing the irrationalities of human behavior. Taking [...]

In the past few years, we have seen a dramatic shift in the way we talk about our environment. From heated debates in Congress about amending our energy policies, to the fervor generated by Al Gore’s award-winning documentary, An Inconvenient Truth, to millions of businesses changing their company cultures, “greening” has entered into the discourse [...]

If there was an action figure of Shane Petersen (GreenLivingSeattle.com), it would have the following accessories: the proverbial Seattle coffee, his marketing materials (printed on 100% recycled paper) and all the accouterments for an REI hiking emergency. Peterson is your friendly neighborhood Eco-Broker Realtor, educating the public on the benefits of living, building and investing [...]

I met with Stephanie Toler of Sage Clean this week and I have to say: House cleaning hasn’t been this upbeat or bright a topic since Carol Burnett sat on a bucket to watch her own show.
Even as I write this, I am trying to characterize her energy, enthusiasm and belief in herself and her [...]

Thanks for the great response and feedback to my last post, I’ve got a queue of businesses I’ll be profiling over the next few months and will report on findings in coming posts
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Social entrepreneurism is a business model that is marketed squarely under the “green” banner. The more I dive into this topic, the more [...]

Overwhelmingly, online consumers prefer green products over similar products that aren’t green. (Sounds like a toothpaste commercial, but it’s true!)
A brand new study shows that 83% of consumers will choose the greener of two products that are similar. Pretty compelling.
The study can be found be visiting this link at Doubleclick Performics.
Further, surprisingly in this tough [...]

Heads up, business owners. AARP just concluded a study among 30,000 boomers that shows a strong leaning toward green products and services.
According to the study, 70% of boomers say they feel a responsibility to make the world a better place.
Sounds to me like, if you haven’t already, you better kick your eco-conscious messaging into gear, [...]

I know it's bad to be green with envy. But it sure is good to be green with business.
Responding to the groundswell of "green practices" in big and small business today, we've
created a brand new forum category at StartupNation dedicated to All Things Green in business.
It's a sign of the times, no? And if done [...]