Business Blogs: Trends, tips, and real-life anecdotes from industry experts.

Mother’s Day is Sunday May 13th, 2012, and is an excellent opportunity to build buzz for your business with some creative marketing! Here are 5 ideas to get you started!

You just finished updating your search engine optimization (SEO) with Google’s Panda update, and now you hear that Google is making another update. What do you do?
Well, don’t’ stress out. You have no control over what Google does. But there is one thing you can do to ensure you maintain your top SEO rankings, or [...]

Recently I read an article on Social Media Today by Steve Olenski entitled ‘Why Women Are the Most Powerful Brand Ambassadors in the World.’  It caught my attention because A) part of my business is representing useful brands that I endorse to multi-tasking, busy moms and B) it is simply true.
The article sites a Lithium [...]

If you are actively involved in your social media activities, then you may have trouble coming up with new and exciting tweets to share with your customers on a daily basis. However, there is a simple fix for this. Remember, social media is about being social and interaction.
When you are not sure what to talk [...]

As a small business owner, you may think it’s impossible to get a big, feature story about your company in one of your favorite publications, especially if you don’t have the money to hire a publicist. And while a publicist has the skills to build buzz and cultivate relationships with the media, it is possible [...]

Small business owners are always on the lookout for that one big marketing idea that will catapult their business into the stratosphere. Here are 9 that will get you started..

“Help! Someone is stealing my SEO content and posting it on their site. What can I do?”
I’ve heard this a lot lately, and it may be something you are worried about too. They say imitation is one of the best forms of flattery. But you spent time, money and effort crafting the right, search engine [...]

Sometimes it is as important for business owners to understand what not to do as it is to know what they need to do. It is also important to remember that not every tactic or strategy is right for every business. What can turn out to be the worst marketing advice for one business may be marketing gold to another. Having said that, her are 6 marketing tips that qualify as the world’s worst..

Recently, I spoke to the CEO of Your Dollar Matters, Inc., http://www.theformtool.com, Bob Christensen. As a successful, small business owner who deals with other entrepreneurs in accounting, case management and HR on a regular basis, he is getting the word out about his business and increasing sales via public relations efforts. Here are his insights…
Why [...]

If you are a copywriter or small business owner researching SEO (search engine optimization) keywords for your business, it can be overwhelming. You’ll find tons of words via the search engines, Google Analytics, social media efforts, and more. With this in mind, here are…
3 Questions to Ask to Avoid SEO Keyword Stress!
1. What is most [...]