Business Blogs: Trends, tips, and real-life anecdotes from industry experts.

It is common practice to set New Year’s resolutions in our personal lives, but how often do we do it for our business? Here are 28 Small Business Marketing Resolutions for the New Year that will inspire you to write your own.

It was a BIG week for me last week. I celebrated both the one year anniversary of my blog and my birthday.  Truthfully, I was a little more excited about my blogaversary.  I could stand to not have a birthday or two, but it was a lot of fun to take a look back at [...]

Similar to our efforts on Twitter to claim the www.twitter.com/startupnation account name, we have now achieved something similar for www.facebook.com/startupnation.
As I wrote a while ago here in my blog about the Twitter squatter who was trying to extort StartupNation, there are definitely systems in place at the social media companies that support ethical companies and [...]

Guy Kawasaki, former chief evangelist of Apple, gives his view on business, marketing and getting people to fall in love with you.

What is the biggest marketing challenge that you have in your business? According to a survey by Marketing Sherpa, 78% of businesses say that their biggest marketing challenge is generating high quality leads. What marketing strategy is the best at accomplishing that goal? The answer is not what you think.

Ok. You have a newsletter registration on your home page,
and people have started to sign up.
Great! Now, what do you do?
A.     Sit back and watch who signs up.
B.     Communicate with your new registrants right away.
C.    Send valuable information to your list on a regular basis.
If you answered B and C… Ding, Ding Ding! You are [...]

I love writing. No, let me put it another way, I love words. Writing is the one skill that I am grateful for. Yet, I’m the first to admit that I’m not a great writer, but just an okay one. There are people who take the written word to a whole new level, and while I [...]

Finally! Your new small business is up and running, and you
put up the “Open” sign. The only problem is, no customers are
waiting to buy your products and services.
What do you do?
Small Business Public Relations to the Rescue!
It’s time to build buzz by contacting the media, posting SEO press
releases, using social media, and taking part in [...]

You have your new Website up and running, and are ready to start bringing in sales.
Perhaps, you spent hours writing the copy yourself?
Or maybe you hired a big, Web company to design a site with all the bells and whistles?
Either way, you are not finished…. unless, you did this one, key step…
Did you have outsiders [...]

Social media has changed the face of marketing forever. What was once a one-way message pushed from the company to the consumer has become a two-way conversation, requiring both parties to participate. Now your customers have a voice in the marketplace and their voices are loud and clear.