Business Blogs: Trends, tips, and real-life anecdotes from industry experts.

Does your business need content marketing?
There is a lot of buzz out there about “content marketing” and how it can make your business successful.
But what is content marketing, anyway?
It’s just a fancy name for using content to market to customers. And as I’ve said many times before, by providing value to your customers with good [...]

Are you making this big, SEO mistake?
Does this sound familiar when it comes to your SEO, or search engine optimization, efforts?

You added a bunch of keywords to your site but haven’t seen an increase in site rankings.
You paid a big, SEO company to help you, but you are still waiting for results.
You have no idea [...]

3 Questions To Ask About Your Current, PR and SEO services
I get many referrals from business owners who spent a fortune on a top, PR firm or search engine optimization, SEO, services without seeing any results. They spent a lot of money purchasing “well known” services, and now they are weary of hiring another professional [...]

It’s Spring!
Time to refresh your PR activities and take action
Woo Hoo! It’s finally spring and a time for fresh beginnings – for you and your business. Why not start this season by renewing your relationships with the media and telling targeted producers, editors and journalists about your company’s latest news?
But, what’s that? You say you [...]

What are you doing to increase credibility at your small business?
By Melanie Rembrandt
Are people saying bad things about your small business online? Do negative comments appear at the top of the search engines when you do a search for your business name?
Well, instead of sitting back and watching your sales and credibility decline, take action!
Small [...]

Want Small Business Public Relations Success?
If you are a new entrepreneur, you’ve probably heard of using press releases and publicity to help boost awareness for your products and services. However, you may not know exactly what public relations is and what it can do for your business.
Small business public relations is really just building buzz [...]

Save Money and Get Better Results with your PR Efforts
If you look on the Internet, you will see some horrible press releases. And the businesses that distributed them probably thought they would be inundated with media and sales inquiries as soon as the press releases went live. Has this happened to you? If so,

Are You [...]

We all know that communicating with your associates, customers and team members is a key to success, but with taxes, events, monthly meetings, and everything else going on at your organization right now, your communications efforts may be lagging.
Here are three, key questions to ask yourself to help stay on track with your business goals.
1. [...]

Fabrication is the active part of imagination… the quickening agent that makes the ethereal real and tangible.

Today’s technology allows small businesses to build awareness online cost-effectively. Traditional public relations (PR) activities such as developing story ideas, talking to media members and promoting various events are important. But if you are not combining these activities with technological advancements, you are missing out on excellent opportunities to build buzz and increase sales.
You can [...]