Business Blogs: Trends, tips, and real-life anecdotes from industry experts.

You just spoke to a top reporter with a major publication,
and the feature story is due out in one month…
so what do you do now?
Well, I’m sure you would like to yell it from the
rooftops and tell everyone you know. But before you
do, here are three things to keep in mind after an interview:
1. Keep [...]

Want to start your specialty product business this year? Then you MUST attend the (SPREE) Specialty Retail Entrepreneur Expo & Conference. Be part of the world’s largest event for the $12 billion specialty retail industry!
No matter if you are a retailer, or prospective entrepreneur looking for the newest concepts, or interested in starting  or [...]

Have you been ripped off by a search engine optimization copywriter (SEO)?
Well, I just heard from another entrepreneur who hired a big, SEO research firm. Unfortunately, things did not go well, and this new business owner needed some help.
With this in mind, I thought it was time for a quick review so here are:

The [...]

If you are a new entrepreneur, one of the best ways to start building buzz is by contacting local media-members.
This way, you can practice your pitching skills with a smaller venue and begin creating media relationships to help your business grow.
But how do you start your publicity efforts?
1.      Research.
First, you want to read the local [...]

Last week, I spent (wasted) a lot of time spinning my wheels and thinking about decisions that were irrelevant at the moment. Paralyzed with small details that did not matter and stuck in over-thinking the “what-ifs,”  I created a perfect storm for myself. This “time suck” went on for the greater part of the week [...]

Yes, the economy is ugly.
Yes, customers are tightening their purse strings.
Yes, it’s harder to bring in new sales.
�
Blah. Blah. Blah. Things are tough for many people
right now, but that’s no reason to just sit back and
wait for things to get better.
�
It’s time to take action!

No one said being an entrepreneur is easy.
Your business is [...]

Ok. You have a newsletter registration on your home page,
and people have started to sign up.
Great! Now, what do you do?
A.     Sit back and watch who signs up.
B.     Communicate with your new registrants right away.
C.    Send valuable information to your list on a regular basis.
If you answered B and C… Ding, Ding Ding! You are [...]

Finally! Your new small business is up and running, and you
put up the “Open” sign. The only problem is, no customers are
waiting to buy your products and services.
What do you do?
Small Business Public Relations to the Rescue!
It’s time to build buzz by contacting the media, posting SEO press
releases, using social media, and taking part in [...]

Small Business Public Relations – What Is It?
When many entrepreneurs think of public relations (PR), they
think about sending out a press release.
But PR is so much more…
It entails all of the communications you have with the media,
customers, employees, partners, etc.
Why Do You Need It?
By communicating with your customers and the media, you
can share your message, [...]

You have your new Website up and running, and are ready to start bringing in sales.
Perhaps, you spent hours writing the copy yourself?
Or maybe you hired a big, Web company to design a site with all the bells and whistles?
Either way, you are not finished…. unless, you did this one, key step…
Did you have outsiders [...]