Business Blogs: Trends, tips, and real-life anecdotes from industry experts.

In addition to email marketing, sending postcards to your clients is a proven tactic to deliver results including building your prospect list and strengthening client relationships. With a compelling offer and target audience, you can grow your email list, increase traffic and find new customers.

I wonder if products have the same experience people do, that when they meet their match, they feel like they are “home?” I’ll bet the product manager of this doosey has earned his bonus:
Hillshire Farm ham and turkey + reusable Gladware
= Green, Money Saving, The-Big-Corporation-Proves-It-Can-Still-Listen-To-Customers

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What partnerships could you consider in your business?
Example: B&B could supply guests with brunch [...]

When you consider your business model (which includes your marketing efforts), you generally concentrate on these core components:

Why will people pay you? (money, votes, donations)
What does it cost you to sell your item…margins?
What protects you from competition, price-feature battles?
How will you turn an agnostic audience into loyal customers?

Early on when transactions had no costs, doing [...]

Recently, I was contacted by a PR firm (Attention) and asked if I would profile Blake Mycoskie on my blog(s). I’m ashamed to say how long it’s taken me to turn this piece around, however seeing the latest ATT commercial featuring Blake after a long day of meetings (at my day job) shamed me into finishing. My [...]

Obviously John Wooden is not on my advisory board, but he is in my Pantheon-of-Wonderful-People.
Quote to consider
No written word, no spoken plea Can teach our youth what they should be; Nor all the books on all the shelves It’s what the teachers are themselves. Given to John Wooden by his Father upon Graduation And now [...]

A friend of mine is thinking of starting her own insurance business, but she can’t leave her full time job until she’s tested the waters and determines if she has what it takes or if there is enough demand for her offering. We talked about the kind of marketing practices she could dabble in that [...]

It’s a recession. Entrepreneurs and small business owners can’t get money. Some can’t even make payroll. So why would starting a business in a recession be a great idea? Here’s why:
Time to practice.
Recessions are the pre-season: Do you think Kobe Bryant starts hitting the gym in October?  Business, like basketball, takes preparation, training, and [...]

This post is simple: A reporter for one of the top 3 news sites in the world contacted me. She interviewed me already, but has now asked that I inquire within the StartupNation community as to whether any of you have used severence pay to start a business.
She’s looking for a lead person to feature in [...]

My prediction? Some of the most exciting businesses of the next few years are going to be born in 2009 and grown from 2008 toil. It’s my strong view that the economic duress we’re all under as entrepreneurs is going to make us smarter, scrappier, more effective and ultimately far more successful.
To help you along [...]

As the old saying goes, “Time is Money.”  Big retailers such as Gap, Limited Brands, Office Depot, Toys R Us, and the Meijer grocery chain are all jumping on this bandwagon as they try to squeeze as much profit as possible out of the upcoming weak holiday shopping season. (Read more here from the WSJ, [...]