Business Blogs: Trends, tips, and real-life anecdotes from industry experts.

Archive for November, 2010

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Once you start pitching the media, you may find
yourself sucked into the fast world of deadlines
and being connected to your “Blackberry leash”
almost 24/7.

And even though you are working like a dog, you
still may have to deal with…

“Why are we not seeing more sales?”

“Why did that reporter misquote me?

“Why is the competition in [...]

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Woo Hoo! The holidays are here… time to have fun with
family and friends and get some R and R. But usually, the
holidays also bring stress… especially if you’re an entrepreneur.

At work, maybe you:

 Must raise sales numbers by 12/31…

 Lay off employees to cut costs…

 Finalize year-end client reports…

 Pay taxes…

 Tackle a massive, “To Do” list [...]

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The holiday season can be a time of information and activity overload for many people making it difficult to get your marketing messages noticed.  This year, I propose going again the flow in your holiday marketing by doing something different.  Here are 5 holiday marketing ideas that will help you stand out from the crowd.
Host [...]

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This morning Facebook announced the rollout of the next evolution of Facebook Messages; a platform that is already being dubbed “The Gmail Killer.”

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ID theft continues to be a major problem. And since many us will be shopping online this holiday season, I caught up with the CEO of MAXA Research International, Inc., www.maxa.com, Manfred Rolle, to get his insights.
Here’s what he had to say about ID protection and publicizing his new product…
Tell us about the MAXA [...]

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You can still get PR even if you don’t have a lot of money. Remember my post from last week?
Well, here are two more myths… shattered!

Here’s the scoop directly from my new book, “Simple Publicity – How to do your own public relations to boost sales, awareness and credibility fast… without spending a [...]

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Facebook recently implemented the “Deals” feature for businesses on Facebook Places, the GPS enabled check-in feature available on many mobile phones.
According to Facebook,
“Deals gives businesses the opportunity to reward customers when they check in on Facebook, and this helps generate awareness, encourage in-store traffic and build customer loyalty.”
At first the “Deals” function was limited to [...]

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We’re conducting a VERY quick and anonymous survey to collect some data about your experience in creating a website for your business.
We’d like to get your feedback which you can provide by clicking here.
We’re giving away one of our advice-packed downloadable eBooks as a thank you.
Much appreciated…     Rich

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How was your Halloween? Was it as scary as your current, publicity activities?
Well, if you’ve had bad publicity experiences in the past and are afraid to move forward, don’t be!
After hearing from many entrepreneurs who were “taken” by a big agency or just didn’t have the money to pursue PR activities, I decided to write [...]