Business Blogs: Trends, tips, and real-life anecdotes from industry experts.

This is the third and final post in a three-part series looking at ways that you can create Landing Pages for your website and marketing campaigns that get results. Follow these tips, and see your Landing Pages generate more leads, orders and sales.
LANDING PAGE TIPS
#1. Minimize Load Time
Web pages that take a long time to [...]

Do you have a great idea for a product?
Check out the “light bulb” moment Grace Hvasta-Petrarca had when she was having lunch with her friend. Grace started looking for an all natural skincare product for her tween, and guess what happened? Good For You Girls, www.goodforyougirls.com, was born! Here’s what Grace had to say:

Tell us [...]

This is the second in a three-part series looking at ways that you can transform your campaign or website Landing Pages into highly effective sales funnels for your business. Follow these tips, and see your Landing Pages generate more leads, orders and sales.
LANDING PAGE TIPS
1. Create a Call-to-Action
Make it obvious and clear what the site [...]

Last week, we talked to Cynthia Good, CEO, founding editor and co-owner of the award-winning PINK Magazine, www.PINKmagazine.com. PINK reaches more than two million professional women every year and has raised more than $60,000 for nonprofits benefiting women and girls. Here’s more from my exclusive interview with the inspiring and successful business owner:

What are you [...]

If I’m not listening to satellite radio, I’m usually tuned in to NPR. Last week I heard this interview with Pamela Slim, author of Escape From Cubicle Nation on Charlotte Talks and thought I would pass along the summary and a link to listen.
Here in Charlotte and all over the country, cubicle-bound employees fantasize about [...]

Fellow StartupNation members and moral support boosters for the dreamers - big news for Jules, who I’ve profiled a number of times in podcasts and feature stories (and not just because she’s living the dream but also because, well, she’s my SISTER!!!). Yes, it runs in the Sloan family blood.
In any event, tomorrow morning she and her [...]

I just cringe when I call a business and get some home recording message from a 1980’s answering machine. All home-based businesses need a professional answering service. Whether you are a solo entrepreneur looking for a professional “staff member” (i.e. virtual phone service) to field calls, or an at-home sales rep missing sales leads [...]

I have compiled the most frequently asked questions that I have recieved over the years from clients about outsourcing to Asia.  It is my goal to educate you in your quest for manufacturing/outsourcing your products abroad. Education and knowledge is your first defense aganist being “taken” and having a “bad experience!”
Here goes!
Q. Why do people hire [...]

This is the first post in a series covering Landing Page tips to help you improve the performance of your campaign or website Landing Pages. Follow these tips, and see your Landing Pages generate more leads, orders and sales.
Landing Page Tips
1. Send People to the Right Page
If your online marketing campaigns send everyone to the [...]

Recently, I caught up with Cynthia Good, CEO, founding editor and co-owner of the award-winning PINK Magazine, www.PINKmagazine.com. PINK reaches more than two million professional women every year and has raised more than $60,000 for nonprofits benefiting women and girls.
Before becoming an entrepreneur, Cynthia was a news anchor on television stations nationwide, created her own [...]