Business Blogs: Trends, tips, and real-life anecdotes from industry experts.

Heather Nolte notified the StartupNation community last week about Facebook’s new offering of vanity URLs (Facebook.com/YourNameHere) for individuals and businesses. Check out her post: Facebook Vanity Username…Get Yours June 13th 12:01am!.
Although any individual and many businesses were afforded the opportunity to secure personalized URLs from June 13th, business pages with fewer than 1000 fans and [...]

Just wanted to send a quick reminder to everyone regarding the use of vanity usernames on Facebook.  As of June 13th at 12:01am EDT you will be able to create a vanity username for your Facebook profile or fan page.
Image via CrunchBase
This is TERRIFIC NEWS and will undoubtedly help with SEO ranking, name recognition, and [...]

To follow up on a previous post requesting feedback on topics and offering to highlight members of the community, I learned of NightHelpWatchers.com.—a company based on an invention by Lisa Charleston. Lisa started NightHelpWatchers.com in 2004 after being laid off from a nursing job in a home-hospice facility. She transitioned into being a stay at [...]

When you’re on a bootstrap marketing budget, you can never have too many friends in media.  If you don’t have those connections now, there’s still hope.  You just might be able to win a few new media friends with the social media darling, Twitter.  Twitter has been a favorite of the media and public relations [...]

To follow up on a previous post requesting feedback on topics and offering to highlight members of the community, I learned of a company called Crossing Gaps — they help bring creative people (writers, artists, musicians, startups) online. Crossing Gaps helps them with everything from web design to marketing and monetization strategy so they can [...]

I just received one of my favorite newsletters today. It is from a chiropractor I went to awhile back, her newsletter is full of the new happenings at the office but it also contains a monthly fun fact (usually something totally cool you learn about your arm or leg) and a healthy recipe.
Newsletters are the [...]

The first thing that many new entrepreneurs think about when they hear “public relations” is sending out a press release. Sure, a press release can help build buzz online.
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But if you want a feature story written about your business, it’s essential to pitch specific media members directly.
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And with today’s economy, this can be a [...]

If you are the owner of an eCommerce website,  you are continuously looking for ways to improve the conversion rate on your site and to drive more sales. To that end, here are 45 tips to turbocharge your eCommerce site:
Define Your Audience

Segment your audience by lifetime value.
Segment your audience by recency (When was the last [...]

To follow up on a previous post requesting feedback on topics and offering to highlight members of the community, I learned of visiblelogic.com. A well-designed message can position your organization, product or service to look unique, capable and strong enough to go head-to-head with any competitor of any size.  That is just what Emily Brackett (founder of Visible Logic) [...]

Hello everyone, I just wanted to take a minute to introduce myself my name is Jenna Jantsch and I am the Marketing Specialist at VerticalResponse.  I’m going to be contributing some posts to this blog going forward, starting, obviously enough, with today’s post on Subject Lines.
One of the most important parts of an email campaign [...]