Comments on: 11 Reasons Your Business Needs a Blog

By: Blogs vs. Email Lists: Which Should You Choose? | PMI Internet Coaching

Blogs vs. Email Lists: Which Should You Choose? | PMI Internet Coaching — Mon, 04 Oct 2010 16:35:01 +0000

[...] Blogging is a very commonly used method for businesspeople to establish their voice online. Blogs are great places to announce events, host contests, share news, and respond to press about the company. Businesspeople can use a less formal tone on blogs than they would on their websites, which makes it easier for customers to identify with the company and the people who run it. Blogs are typically relegated to a page of the business’ website, so readers have to either come to the website or subscribe to the blog and check their RSS feed to stay updated. Some business bloggers give readers the option of subscribing to their blog and having each post sent to their email address, but if the blog is updated frequently, this can feel like spam, so proceed with caution. [...]

By: Lauri Meizler

Lauri Meizler — Fri, 25 Jun 2010 03:33:44 +0000

Love the content of this blog and well written, but I’m still having questions how to attract traffic to the blog. People tell me that they read the blog, but I’d love suggestions how to get people to leave comments.

By: Businesses in Connecticut

Businesses in Connecticut — Tue, 27 Apr 2010 21:21:40 +0000

Every business needs a blog, a website, facebook account, and a twitter. And they need to keep them updated.

By: Tom Now

Tom Now — Tue, 07 Jul 2009 08:36:16 +0000

Thanks everyone for your feedback and additional thoughts on business blogging. Great stuff!

Shallie - I completely agree with you. I believe a blog can be a useful resource for testing out new business ideas. It’s a low-cost, low-risk way to test various entrepreneurial options prior to investing more heavily in a venture.

Stacy - I completely agree with you as well. Marketing initiatives should not stand in silos. Rather, the more we integrate our efforts across marketing vehicles (blog, Twitter, Facebook, LinkedIn, forums, our own website, etc.), the greater the impact.

By: Stacy Karacostas

Stacy Karacostas — Fri, 03 Jul 2009 01:39:39 +0000

Great post Tom! Thanks for sharing!!

To add another good reason to have a blog…You can use it as a hub for your social networking so you can drive more qualified traffic back to your Website and grow your list.

In other words, you can put a post on your blog, then Tweet about it on Twitter along with a link back. Ditto for your Facebook page or anything else on the Web.

So it gives you something interesting to say and somewhere interesting to send people. Even better if you have a juicy free offer on your blog and/or Website to capture people’s emails and add them to your list so you can keep sending them helpful and interesting content.

Best,
Stacy

Stacy Karacostas
Practical Marketing Expert

By: Why Your Business Needs A Blog - Business Opportunities Weblog

Why Your Business Needs A Blog - Business Opportunities Weblog — Thu, 02 Jul 2009 15:22:28 +0000

[...] needs a blog or if it is just a waste of their time. Below are some reasons stated recently on Startup Nation that pinpoint why you should have a blog for your business [...]

By: Chris Heidel

Chris Heidel — Wed, 01 Jul 2009 23:17:55 +0000

Thanks for the encouragement. Blogging can seem so time consuming, but the more you do it, the easier it is to do quickly! And, it’s a great way to direct people to your website from Twitter and Facebook.

By: Stacie Walker

Stacie Walker — Wed, 01 Jul 2009 19:29:40 +0000

Thank you for your article. As always, I learn something new from the StartupNation community.

To Your Success!

Stacie Walker

By: Christopher :o

Christopher :o — Wed, 01 Jul 2009 17:19:19 +0000

Nice post. I definitely think creating authority and becoming a resource are two of the most important aspects of creating a blog, but I think overall people want to connect with interesting people. Readers will find an article, skim a blog, and decide whether or not to come back to it ever again in just a few seconds.

Creating unique, helpful content is king when hoping to attract loyal readers.

For more on starting a blog, check out the ABCs of Starting a Blog for Your Business: http://bit.ly/YJuxZ

By: Matt Chamberlain

Matt Chamberlain — Tue, 30 Jun 2009 16:02:52 +0000

Great advice as we just started a BLOG for our adhesive tape company. There are endless application issues that come up everyday and waiting for salespeople to channel back and forth to a chemist or R&D guy cant create timing and accuracy issues. Why not speak directly with the chemist on the BLOG and let the mases who are encountering the same issue realize that YOU are the only solution in town!

Matt